Theme Blvd Layout Builder
by Jason · Page Builders
Also makes 23 other plugins · 6.3K+ installs across the portfolio →
When using a Theme Blvd theme, this plugin gives you slick interface to build custom layouts.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 55/100
Stale · Likely abandoned · Few reviews
Active installs
2K+
≈2.5K estimated
Momentum
+46%
downloads vs prior 30d
Biggest opportunity: “builder”, “custom” and “homepage” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
55 health vs 72 average across 1,890 Page Builders plugins
Install conversion
How it's measured →1.2%
of downloads still active
At least 2K of 166.3K lifetime downloads are still running, below its category: the median Page Builders plugin keeps 2.4%, across 1,263 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Page Builders plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 7+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 5.0.31, well behind 6.8.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Most to gain: Update recency
Updated 2837 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 5.0.31; the current branch is 6.8
5.0★ over 5 reviews, smoothed to 4.18★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 2837 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
38
Momentum
Mixed: one swing, the rest drifting
0.0
Velocity
places per keyword, 26d
17%
Breadth
of keywords climbing, 26d
-0.2
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| theme blvd your tag | #2 | #1 | 0 |
| builder your tag | Not in the top 24 | ||
| custom your tag | Not in the top 24 | ||
| homepage your tag | Not in the top 24 | ||
| layouts your tag | Not in the top 24 | ||
7 searches this plugin appeared in over the last 90 days, 1 listed. 6 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- “builder”, “custom” and “homepage” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 310 · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
7.8y ago
latest release · v2.3.6 · 24 Jan 2019
45
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 88% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “2K+”. Our estimate pins where the real number sits.
Crossed into this band 23 months ago; the previous band took 15 months to cross, which places it about 50% of the way through.
Install history since 1 Feb 2016
Recent reviews
All reviews on wp.org ↗- ★★★★★ Anonymous7.9y ago
As usual, this plugin, like everything from Theme Blvd. is terrific. Details? It’s easy to use, has a ton of options, and Theme Blvd stays on top of all the wp versions.
Read on wp.org ↗ - ★★★★★ dtbaker10.5y ago
Works great. Easy. Feature rich!
Read on wp.org ↗ - ★★★★★ 0rca11.7y ago
Like all Jason’s themes, his excellent Jumpstart and all of his plugins, this too is a very well coded and sophisticated tool.
Read on wp.org ↗ - ★★★★★ Ben12.9y ago
This just adds another level of GREATNESS to the Theme Blvd themes and gives better page control/layout. This gives me the ability to look like BIG websites when it is just me. 🙂
Read on wp.org ↗ - ★★★★★ Brett Bodine13.2y ago
I just recently purchased the Jump Start framework and have been messing around with it to see how it compares to other frameworks I’ve used. This is a great tool to build some custom page layouts and adds flexibility. A lot of premium themes I’ve seen use shortcodes to create unique page layouts which works but this is a much better way of handling content structure. The one thing I would like to see is a visual editor toolbar with the text area option. It is not a huge issue because you could just set it up as a floating widget area and use the Black Studio TinyMCE Widget plugin but it would be nice to have on the page itself. Well done.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 2.3.6 Fixed: Template sync setting wasn’t saving when editing a layout from WordPress 5’s new block editor. Fixed: When saving a page from the classic editor, couldn’t change page templates away from “Custom Layout”. Fixed: Oc 2.3.6
- — Version 2.3.5 Fixed: More integration issues with official Classic Editor plugin. 2.3.5
- — Version 2.3.4 Fixed: More integration issues with official Classic Editor plugin. 2.3.4
- — Version 2.3.3 Fixed: Classic editor’s legacy layout builder not displaying because of recent updates to the official Classic Editor plugin. 2.3.3
- — Version 2.3.2 Fixed: Classic editor forcing “Custom Layout” page template to be saved. Fixed: “Apply/Edit Custom Layout” links displaying on hierarchal post type tables; they should only display for pages. 2.3.2
- — Version 2.3.1 Improvement: “Custom Layout” links on “All Pages” view now displays either “Apply Custom Layout” or “Edit Custom Layout” depending on whether the given page has the custom layout page template applied or not. Fixed: Clas 2.3.1
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (2.3.6). Sites still on an older version should update.
- 2014-11-08 Missing Authorization Affects <= 2.0.1 Patched in 2.0.2
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.2.16 · WP 5.3
Languages
via translate.wordpress.orgTranslated into 59 languages, 0 at 90% or more
Plus 35 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
2 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "When using a Theme Blvd theme, this plugin gives you slick interface to build custom layouts."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for One audience phrase ("use this"); say who the plugin is for and what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 1 heading and 2 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 968 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text 3 of 5 tags appear in the text; "builder", "homepage" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-11-29 3K+ → 2K+ down after 439 days in tier
- 2023-09-17 4K+ → 3K+ down after 335 days in tier
- 2022-10-17 5K+ → 4K+ down after 315 days in tier
- 2021-12-06 6K+ → 5K+ down after 410 days in tier
- 2020-10-22 7K+ → 6K+ down after 236 days in tier
- 2020-02-29 8K+ → 7K+ down after 264 days in tier
- 2019-06-10 10K+ → 8K+ down after 1354 days in tier
- 2015-09-25 9K+ → 10K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
PixTypes 9K+ installs · 3.6★ · 2 shared tags B -
Fusion Page Builder 3K+ installs · 4.3★ · 2 shared tags B -
Fusion Page Builder : Extension – Gallery 600+ installs · 4.1★ · 2 shared tags B -
Fusion Page Builder : Extension – Image 400+ installs · 3.6★ · 2 shared tags -
Fusion Page Builder : Extension – Button 400+ installs · 3.6★ · 2 shared tags -
Fusion Page Builder : Extension – Divider 300+ installs · 3.6★ · 2 shared tags
Embed this report card
Drop a live Pulse card for Theme Blvd Layout Builder into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/theme-blvd-layout-builder" width="480" height="300" style="border:0" loading="lazy" title="Theme Blvd Layout Builder — Plugin Pulse"></iframe> Theme Blvd Layout Builder: 2K+ active installs, 5.0★ (5 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/theme-blvd-layout-builder
Spotted a number that looks wrong? Report a data issue and we'll check it against the source.