Starter Templates & Sites Pack by ThemeGrill
by ThemeGrill · Content & Feeds
Also makes 12 other plugins · 99.2K+ installs across the portfolio →
Premium starter sites and website templates by ThemeGrill. Import demo content, widgets, and theme settings with one click.
90 health vs 60 average across 779 Content & Feeds plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Daily downloads
Since 2022-10-05 · 1,421 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
68.3K
now · peak 139.3K
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
10
releases in the last 12 months
2mo ago
latest release · v2.1.1
86
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 27% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “70K+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2017-10-01 · 1,465 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
Modeled from public signals only; the real figure depends on pricing and conversion we cannot see. The range spans more than 10x because wp.org publishes install counts as broad bands, and conversion and price compound on top. Read the midpoint as an order of magnitude, not a valuation.
How we estimate this
Assumptions
- Free → paid conversion. 0.5%–2% of active installs pay for the pro tier. Typical for freemium WordPress plugins; the real rate varies a lot by product.
- Annual price per customer. $49–$149 a year, typical for Content & Feeds plugins rather than this plugin's own pricing.
- Acquisition multiple. 2x–4x annual revenue, the going range for small WordPress-plugin businesses, the typical range for a steady plugin.
- Install base. 70K–80K active installs, from our install estimate (wp.org only publishes the floor).
Inputs
- Active installs
- 70K–80K
- Category
- Content & Feeds
- Pro tier
- detected (description mentions a Pro or Premium version)
- Download trend
- steady (30d downloads flat vs prior 30d)
- Reviews
- 197
- Last updated
- 4 days ago
Revenue is installs × conversion × price; value is revenue × a typical acquisition multiple. Every factor is an assumption band, so the output is a wide range on purpose. If you're buying or selling, treat this as a starting point for due diligence.
Details
Reviewer account pattern
from wp.org reviewer profiles12 of the last 28 four- and five-star reviews came from accounts created within a month of posting the review, and 9 of those landed between 2020-12-08 and 2021-01-04.
Registering a wp.org account just to leave a review is common and often entirely legitimate. The share here is unusually high for the sample, so it's worth keeping in mind while reading the reviews.
Recent reviews
All reviews on wp.org ↗- ★★★★★ MhrTheme2.6y ago
It works perfectly.
Read on wp.org ↗ - ★★★★★ muhammadaqib444.6y ago
this is a wonderful theme. I have picked this for my personal blog.amazing sitting in this theme
Read on wp.org ↗ - ★★★★★ SommersJeff5.4y ago
Elementor is the easiest page builder to use and provides a fast loading website
Read on wp.org ↗ - ★★★★★ Kovalski315.5y ago
very good template
Read on wp.org ↗ - ★★★★★ untiocualquiera5.5y ago
Wordfence say this: United States was blocked by firewall for ThemeGrill Demo Importer < 1.6.2 – Auth Bypass & Database Wipe in query string: do_reset_wordpress=1 at
Read on wp.org ↗ - ★★★★★ marcusrodrigues5.6y ago
I bought and expensive, fancy theme. It was a nightmare to do even the simplest of things, like changing the header logo. I unninstalled that, and went with Zakra. My website was running in less than a day.
Read on wp.org ↗ - ★★★★★ overallsoft205.6y ago
Excelente tema y de fácil importación, buen trabajo. Gracias.
Read on wp.org ↗ - ★★★★★ novaandriana5.6y ago
Nice
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 2.1.1 Dev – Updated PHP compatibility to support PHP v7.4 as per WordPress standards. Fix – Images not loading properly in the import area. 2.1.1
- — Version 2.1.0 Enhance – Batch media import to prevent server timeouts, Dev – Added data validation to prevent PHP warnings during content import. Dev – Improved widget import to handle missing plugin data. Fix – Demo thumbnails not di 2.1.0
- — Version 2.0.0.7 Fix – REST API permission-related vulnerability. 2.0.0.7
- — Version 2.0.0.6 Fix – Elementor color and typography settings not applying correctly. Fix – Site content file opening issue during import. Fix – Minor bug fixes. 2.0.0.6
- — Version 2.0.0.5 Tweak – Minor fix. 2.0.0.5
- — Version 2.0.0.4 Fix – Issue with customized color palette import. Fix – Issue with Everest form block import. Fix – Minor bug fixes. 2.0.0.4
Known vulnerabilities
via Wordfence Intelligence2 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 16 languages, 0 at 90% or more
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-04-25 80K+ → 70K+ down after 82 days in tier
- 2026-02-02 70K+ → 80K+ up after 3 days in tier
- 2026-01-30 80K+ → 70K+ down after 104 days in tier
- 2025-10-18 90K+ → 80K+ down after 198 days in tier
- 2025-04-03 100K+ → 90K+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Icyclub 9K+ installs · 3.8★ · 4 shared tags B -
ThemeMiles Toolset 500+ installs · 4.0★ · 4 shared tags B -
Quick Demo Import 60+ installs · 3.6★ · 4 shared tags D -
Themesara Toolset 20+ installs · 3.6★ · 4 shared tags D -
Woostify Sites Library 20K+ installs · 4.1★ · 3 shared tags B -
Mystery Themes Demo Importer 7K+ installs · 3.4★ · 3 shared tags B
Embed this report card
Drop a live Pulse card for Starter Templates & Sites Pack by ThemeGrill into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/themegrill-demo-importer" width="480" height="300" style="border:0" loading="lazy" title="Starter Templates & Sites Pack by ThemeGrill — Plugin Pulse"></iframe> Starter Templates & Sites Pack by ThemeGrill: 70K+ active installs, 4.7★ (197 reviews). Plugin Pulse (WP Mayor), as of 2026-08-25. https://plugins.wpmayor.com/plugin/themegrill-demo-importer