TikTok
by TikTok · Uncategorized
Create TikTok ads to showcase your products, and measure results at scale! Install the TikTok Pixel and Events API to maximize performance.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 70/100
no flags
Active installs
200K+
≈290K estimated
Momentum
+10%
downloads vs prior 30d
Biggest opportunity: Add “small business crm”, “advertiser” and “small business” to your wp.org tags. You rank #8, #10 and #14 for them without listing them, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 1 listed these are the slots worth spending.
70 health vs 58 average across 25,764 Uncategorized plugins
Install conversion
How it's measured →3.8%
of downloads still active
At least 200K of 5.3M lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,772 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 6 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Room to improve
Most to gain: Support resolution
Updated 3 days ago
Tested up to WordPress 7.1.4, the current branch or newer
1.8★ over 39 reviews, smoothed to 3.09★
1 of 5 tags set · short description in place
0 of 2 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
40
Momentum
Mixed: one swing, the rest drifting
+0.1
Velocity
places per keyword, 28d
20%
Breadth
of keywords climbing, 28d
-0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| tiktok ads | #1 | #8 | 0 |
| tiktok pixel | #1 | #7 | 0 |
| tiktok your tag | #2 | #10 | 0 |
| tiktok pixel events | #1 | #7 | 0 |
| tiktok events api | #1 | #8 | 0 |
| tiktok pixel setup | #1 | #7 | 0 |
| pixel tiktok | #1 | #7 | 0 |
| tiktok plugin | #2 | #11 | 0 |
| add tiktok pixel | #2 | #12 | 0 |
| tiktok ads pixel | #2 | #13 | 0 |
| small business crm | #8 | #20 | 0 |
| advertiser | #10 | #16 | up 2 |
| maximize | #18 | #24 | — |
| small business | #14 | #23 | 0 |
| measure | #21 | #23 | down 2 |
| scale | #22 | #24 | 0 |
| business management | #17 | #22 | up 1 |
| budget | #21 | #21 | up 1 |
| installer | #20 | #21 | up 1 |
| advertise | #21 | #21 | up 1 |
80 searches this plugin appeared in over the last 90 days, 20 listed. 57 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Add “small business crm”, “advertiser” and “small business” to your wp.org tags. You rank #8, #10 and #14 for them without listing them, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 1 listed these are the slots worth spending.
Daily downloads
Since 5 Oct 2022 · 1,490 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 251K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
6
releases in the last 12 months
3d ago
latest release · v1.4.3 · 30 Oct 2026
50
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 48% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200K+”. Our estimate pins where the real number sits.
Crossed into this band 2.7 years ago; the previous band took 13 months to cross, which places it about 90% of the way through.
Install history since 1 Aug 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ artcohr12mo ago
Despite all the bad reviews, this worked flawlessly for me. Within a minute had everything setup.
Read on wp.org ↗ - ★★★★★ corsair081.3y ago
A complete abomination of a plugin, about as useful as a chocolate teapot. Utter waste of time, does not sync / import products to the tik-tok shop. Countless steps to go through the set-up wizard with no explanations eg I realised / guessed you need to wait for some steps to be approved before you can proceed to the next step, and this can take 24 hours or more, but there is nothing at all telling you this, it only gives errors if you try to proceed to the next step. This topic was modified 1 year ago by corsair08.
Read on wp.org ↗ - ★★★★★ etr3161.4y ago
After updating to the newest version, 1.3.3, the “settings” for the plugin itself are GONE. We cant even access our shop!
Read on wp.org ↗ - ★★★★★ sorosalmos1.4y ago
After setting up the account, and going through all the checks, we uploaded a small amount to the ads account, and the following days the woocommerce store forgot the connection, and beacuse they don’t ask for an email at the registration, you end up loosing the account. This is a bug, a business email should be the first to ask when you creat an account.
Read on wp.org ↗ - ★★★★★ America Jr1.4y ago
I originally left a one star review because I couldn’t get in touch with anyone. Their support contacted me directly fixed and everything in the plug-in. Performance is great and the support is fantastic. This topic was modified 1 year, 1 month ago by America Jr. This topic was modified 1 year, 1 month ago by America Jr.
Read on wp.org ↗ - ★★★★★ roadlink1.6y ago
It adds 1 second extra load time to any plugin.Reported but they don’t care.prnt.sc/EeS6sxQC4Caowordpress.org/support/topic/create-slowness/ This topic was modified 1 year, 3 months ago by roadlink.
Read on wp.org ↗ - ★★★★★ Lwifunyo Mangula1.7y ago
My country, Tanzania is not listed in their form during signing… Even my country currency is not included… So advertising to people then you don’t allow them to advertise it is disgusting
Read on wp.org ↗ - ★★★★★ mrnbdyyy1.9y ago
While setting up the shop, I have encountered at least 5 different kind of errors. This does not work.
Read on wp.org ↗
Security history
via Wordfence IntelligenceAll 2 disclosed vulnerabilities are patched in the current version (1.4.3). Sites still on an older version should update.
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 19 languages, 6 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 2 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Create TikTok ads to showcase your products, and measure results at scale! Install the TikTok Pixel and Eve..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ✓ Names who it is for Names its audience or use cases ("if you want", "if you need").
- ✓ Names what it works with Mentions WooCommerce, TikTok.
- ✓ Headings and lists 18 headings and 11 lists.
- ✓ Enough to quote 8,080 characters of description.
- ✓ Tags match the text All 1 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-02-19 100K+ → 200K+ up after 377 days in tier
- 2023-02-07 90K+ → 100K+ up after 11 days in tier
- 2023-01-27 80K+ → 90K+ up after 10 days in tier
- 2023-01-17 70K+ → 80K+ up after 10 days in tier
- 2023-01-07 60K+ → 70K+ up after 11 days in tier
- 2022-12-27 50K+ → 60K+ up after 12 days in tier
- 2022-12-15 40K+ → 50K+ up after 10 days in tier
- 2022-12-05 30K+ → 40K+ up after 10 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Feeds for TikTok (TikTok feed, video, and gallery plugin) 70K+ installs · 4.1★ · 1 shared tag B -
Feed Them Social – Social Media Feeds, Video, and Photo Galleries 20K+ installs · 4.7★ · 1 shared tag A -
QuadLayers TikTok Feed 7K+ installs · 3.9★ · 1 shared tag B -
LitCommerce: Sell on eBay, Etsy, Amazon, TikTok Shop, Walmart & more from WooCommerce 2K+ installs · 4.9★ · 1 shared tag A -
Add Tiktok Pixel for Tiktok ads (+Woocommerce) 2K+ installs · 3.5★ · 1 shared tag B -
Shoppable Social Media Galleries by Sauce 2K+ installs · 3.9★ · 1 shared tag D
Embed this report card
Drop a live Pulse card for TikTok into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/tiktok-for-business" width="480" height="300" style="border:0" loading="lazy" title="TikTok — Plugin Pulse"></iframe> TikTok: 200K+ active installs, 1.8★ (39 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/tiktok-for-business
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