Ultimate WP Mail
by Rustaurius · Email & Marketing
Also makes 16 other plugins · 63.3K+ installs across the portfolio →
Custom email and SMS notifications. Automatic send actions. WPForms SMS integration. WooCommerce notifications for purchases, abandoned cart and more!
86 health vs 63 average across 1,297 Email & Marketing plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Daily downloads
Since 2022-10-05 · 1,424 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
922
now · peak 1.9K
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
4
releases in the last 12 months
3mo ago
latest release · v1.3.12
44
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 87% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “700+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2018-02-03 · 1,427 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from. The recent download trend is too spiky to read.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ vlrrml4.0y ago
This is an excellent plugin, user-friendly and efficient!
Read on wp.org ↗ - ★★★★★ vladycu4.3y ago
I’ve been using this plugin for a few years, never had any problem!
Read on wp.org ↗ - ★★★★★ filipecerca4.5y ago
Excelent Plugin!
Read on wp.org ↗ - ★★★★★ Peter5.1y ago
Very good and easy to use!! Thank you for this plugin!!
Read on wp.org ↗ - ★★★★★ oleviolin5.2y ago
The software looks really good. If it worked, it would do exactly what I needed. Like all WP plugins the lack of manual is staggering. I managed to send 60 empty mails to 60 out of 125 intended user. When I later wanted to send a I’m sorry mail. All other software you first select the user, then you write the message. Here you select the send to by sending the message! Thereafter it was not possible to send more mails. Have I hit some unknown limit, that I don’t know about? Trying to build a user list was just as unsuccessful as sending the second mail. Building a user list does not work! WordPress version 5.7.2 This topic was modified 5 years, 1 month ago by oleviolin.
Read on wp.org ↗ - ★★★★★ Mark Tielemans5.5y ago
and very helpfull! This topic was modified 5 years, 3 months ago by Mark Tielemans.
Read on wp.org ↗ - ★★★★★ lebrija5.6y ago
This plugin really helps to ease the burden of communicating with all subscribers to the page. I really like that it has some sample emails as well, and so the work is not so tedious
Read on wp.org ↗ - ★★★★★ feliciabrokerhof5.6y ago
moest wel even leren ermee om te gaan, maar dat gaat heel intuitief. (Toen had ik wel al alle leden 3x een lege mail gestuurd…..) Kijk uit met ‘enter’ 🙂
Read on wp.org ↗
Known vulnerabilities
via Wordfence Intelligence6 disclosed vulnerabilities on record for this plugin, 1 still affects the current version.
- 2025-09-22 CVE-2025-53454 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 1.3.8 Patched in 1.3.9
- Medium · 4.3 Ultimate WP Mail <= 1.3.5 - Missing Authorization ↗
- 2025-05-07 CVE-2025-47490 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 1.3.4 Patched in 1.3.5
- Medium · 6.1 Ultimate WP Mail <= 1.3.9 - Open Redirect ↗2025-04-09 CVE-2025-32694 URL Redirection to Untrusted Site ('Open Redirect') Affects <= 1.3.9 No patch available
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 3 languages, 0 at 90% or more
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-06-30 800+ → 700+ down after 6 days in tier
- 2026-06-24 700+ → 800+ up after 1 days in tier
- 2026-06-23 800+ → 700+ down after 202 days in tier
- 2025-12-03 900+ → 800+ down after 1 days in tier
- 2025-12-02 800+ → 900+ up after 2 days in tier
- 2025-11-30 900+ → 800+ down after 189 days in tier
- 2025-05-25 1K+ → 900+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
WP Mail Logging 300K+ installs · 4.7★ · 2 shared tags A -
Email Deliverability – SMTP Replacement, Email API Deliverability & Email Log 200K+ installs · 3.0★ · 2 shared tags B -
Check & Log Email – Easy Email Testing & Mail logging 100K+ installs · 4.8★ · 2 shared tags A -
Solid Mail – SMTP email and logging made by SolidWP 60K+ installs · 4.2★ · 2 shared tags A
-
YaySMTP – WP Mail SMTP with Email Logs, Tracking & Reports 10K+ installs · 4.7★ · 2 shared tags A -
Icegram Mailer – Reliable Email Deliverability, No-code SMTP Replacement & Email logs 2K+ installs · 4.5★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Ultimate WP Mail into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/ultimate-wp-mail" width="480" height="300" style="border:0" loading="lazy" title="Ultimate WP Mail — Plugin Pulse"></iframe> Ultimate WP Mail: 700+ active installs, 4.5★ (20 reviews). Plugin Pulse (WP Mayor), as of 2026-08-28. https://plugins.wpmayor.com/plugin/ultimate-wp-mail