Variable Column Block

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

Share of active installs on each version of this plugin · 22% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

Refined from the date this plugin crossed into its current band.

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.

1. ★★★★★ Tuuuukka

   6.8y ago

   The idea is neat, but I think using JS on the front-end is a bit overkill and bad for the UX. The layout is created on when the document finishes loading, so with a bad network or a heavy content on the page it looks jumpy. I’d use a specific class on the wrapper element, like first-col-XXX, where the XXX is the width of the first column. And then I’d use CSS to style the first child, like flex-basis: XXX and so on..

   Read on wp.org ↗
2. ★★★★★ mediafluent

   7.0y ago

   Range control displayed under ‘Column Width’ does not show up. When it’s fixed and works I’ll update review.

   Read on wp.org ↗
3. ★★★★★ grezes

   7.2y ago

   After installing this plugin, all my existing columns took on the variable column’s width settings. This plugin is not limited to only its own variable column block.

   Read on wp.org ↗
4. ★★★★★ Gnanasekaran Loganathan

   7.5y ago

   This Variable column can only create two columns in a row and change the width only for those two. We could not add more columns using this.

   Read on wp.org ↗
5. ★★★★★ hayfordoleary

   7.5y ago

   I liked the concept, and the interface of changing column proportion was easy. However, two deal breakers when used on the final WordPress block editor (on WP 5.0.3): 1. It breaks the CSS for the standard WP columns on the front end 2. It behaves like a block, not a block container. With standard WP columns, I can add sub-blocks underneath. This just gives me one single content area, that is difficult to format within.

   Read on wp.org ↗

Automated install-time checks, tested on PHP 8.1.12 · WP 6.1.1

Translated into 2 languages, 0 at 90% or more

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

1. 2026-08-07 90+ → 80+ down after 153 days in tier
2. 2026-03-07 100+ → 90+ down after 4 days in tier
3. 2026-03-03 90+ → 100+ up after 1 days in tier
4. 2026-03-02 100+ → 90+ down after 14 days in tier
5. 2026-02-16 90+ → 100+ up after 1 days in tier
6. 2026-02-15 100+ → 90+ down after 966 days in tier
7. 2023-06-25 200+ → 100+ down after 187 days in tier
8. 2022-12-20 300+ → 200+ down

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

• Spectra Legacy – Gutenberg Blocks 1M+ installs · 4.7★ · 1 shared tag A
• Breadcrumb NavXT 800K+ installs · 4.5★ · 1 shared tag A
• PDF Embedder – PDF Viewer & Embed PDF Files for WordPress 300K+ installs · 4.7★ · 1 shared tag A
• Layout Grid Block 200K+ installs · 4.3★ · 1 shared tag D
• Crowdsignal Forms 200K+ installs · 4.1★ · 1 shared tag A
• Content Views – Post Grid & Filter (Shortcode, Blocks, Elementor Widgets) 100K+ installs · 4.8★ · 1 shared tag A

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Variable Column Block: 80+ active installs, 3.0★ (5 reviews). Plugin Pulse (WP Mayor), as of 2026-08-31. https://plugins.wpmayor.com/plugin/variable-column-block