The easiest way to embed videos on your Wordpress Site and,or blog.
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Health
D 45/100
Stale · Likely abandoned · Few reviews
Active installs
80+
≈81 estimated
Momentum
-13%
low volume, under 1,000 downloads a month
Biggest opportunity: “easy video embed”, “embed” and “video” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
45 health vs 62 average across 3,294 Media plugins
Install conversion
How it's measured →0.5%
of downloads still active
At least 80 of 14.6K lifetime downloads are still running, below its category: the median Media plugin keeps 0.8%, across 2,324 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Media plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 13+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 3.5.2, well behind 7.1.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Most to gain: Update recency
Updated 4958 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 3.5.2; the current branch is 7.1
5.0★ over 2 reviews, weighted for review count to 4.1★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 4958 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| emved video easily your tag | #1 | #1 | 0 |
| easy video embed your tag | Not in the top 24 | ||
| embed your tag | Not in the top 24 | ||
| video your tag | Not in the top 24 | ||
| youtube your tag | Not in the top 24 | ||
3 searches this plugin appeared in over the last 90 days, 1 listed. 2 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- “easy video embed”, “embed” and “video” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 2 Nov 2024 · 730 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 110 · peaks are release surges
Directory rank
Ranked about #17,400 to #18,100, alongside the other plugins at 80+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Estimated active installs
The public count shows “80+”. Our estimate pins where the real number sits.
Crossed into this band 20 days ago and a band this size takes about a year or more to cross, so the real count is still just over 80.
Install history since 15 Sep 2026
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 1 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "The easiest way to embed videos on your Wordpress Site and,or blog."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for One audience phrase ("if you have"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions Facebook, YouTube, Vimeo.
- ! Headings and lists 1 heading and 2 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 1,329 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "easy video embed", "emved video easily" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-13 70+ → 80+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Embeds for YouTube 9K+ installs · 4.1★ · 3 shared tags C -
Embed YouTube Block – Fast Loading Videos, Shorts & Playlists 6K+ installs · 4.5★ · 3 shared tags A -
Simple YouTube Embed 4K+ installs · 4.1★ · 3 shared tags B -
WP YouTube Live 1K+ installs · 3.9★ · 3 shared tags B - R Responsive video embed 800+ installs · 4.2★ · 3 shared tags B
-
All Embed – Multi-Source Embed Widgets for Elementor 500+ installs · 4.0★ · 3 shared tags A
Embed this report card
Drop a live Pulse card for Video Codes into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/video-codes" width="480" height="300" style="border:0" loading="lazy" title="Video Codes — Plugin Pulse"></iframe> Video Codes: 80+ active installs, 5.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/video-codes
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