Custom Add to Cart labels for WooCommerce
by Saad Iqbal · eCommerce
Also makes 51 other plugins · 1.3M+ installs across the portfolio →
Easily customize "Add to Cart" button labels for every WooCommerce product type — on single product pages AND archive/shop pages. No coding required.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 81/100
no flags
Active installs
5K+
≈5.5K estimated
Momentum
+24%
low volume, under 1,000 downloads a month
Biggest opportunity: Swap “woocommerce add to cart” for “labels”. “woocommerce add to cart” isn't earning its slot: it only gets you to #11. “labels” sits at #7 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
81 health vs 71 average across 9,847 eCommerce plugins
Install conversion
How it's measured →4.4%
of downloads still active
At least 5K of 112.9K lifetime downloads are still running, above its category: the median eCommerce plugin keeps 1.4%, across 5,182 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 3 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 126 days ago
Tested up to WordPress 7.0.8; the current branch is 7.1
3.9★ over 14 reviews, weighted for review count to 4.1★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
41
Momentum
Losing ground
-0.3
Velocity
places per keyword, 28d
25%
Breadth
of keywords climbing, 28d
+0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| add to cart label your tag | #1 | #2 | 0 |
| custom add to cart | #2 | #4 | 0 |
| change add to cart button label | #1 | #1 | up 1 |
| add to cart text your tag | #3 | #7 | down 1 |
| add to cart your tag | #5 | #13 | down 1 |
| cart label | #2 | #7 | 0 |
| labels | #7 | #13 | 0 |
| wc cart label | #3 | #7 | — |
| add to cart button | #9 | #12 | down 1 |
| woocommerce add to cart your tag | #11 | #18 | up 1 |
| custom add to cart button | #4 | #10 | up 1 |
| shop labels | #4 | #9 | — |
| woocommerce add to cart button label | #5 | #13 | — |
| woocommerce custom add to cart button | #7 | #14 | up 1 |
| add to cart button text | #7 | #14 | up 1 |
| add to cart text change | #7 | #15 | down 2 |
| change add to cart text | #7 | #16 | down 2 |
| custom add to cart button woocommerce | #9 | #15 | down 1 |
| button add to cart | #9 | #17 | up 1 |
| product add to cart | #10 | #16 | up 1 |
| woocommerce your tag | Not in the top 24 | ||
93 searches this plugin appeared in over the last 90 days, 20 listed. 51 left out as unrelated or noise (years, numbers, stray words). 1 of its tags isn't in the top 24 for their own search.
What to do about it
- Swap “woocommerce add to cart” for “labels”. “woocommerce add to cart” isn't earning its slot: it only gets you to #11. “labels” sits at #7 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “woocommerce add to cart”. #11 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,492 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 4.6K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
3
releases in the last 12 months
4mo ago
latest release · v1.5.5 · 1 Jul 2026
8
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 52% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “5K+”. Our estimate pins where the real number sits.
Crossed into this band 10 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 27 Oct 2020
Recent reviews
All reviews on wp.org ↗- ★★★★★ Louise Harris5.5y ago
Thank you soc much guys, this works perfectly fine for me, I am using Storefront btw. So much easier than tinkering with the functions file. Thank you Louise 🙂
Read on wp.org ↗ - ★★★★★ cartoondan1236.0y ago
Nothing else needed. Does EXACTLY what it says it does. That’s what I like in a plugin and deserves 5 stars
Read on wp.org ↗ - ★★★★★ Rynald0s6.4y ago
Updated for WooCommerce v4.2.0 and working! Added support for variable subscriptions, too.
Read on wp.org ↗ - ★★★★★ syhussaini6.4y ago
It works as advertised and is extremely easy to use. Must have for customizing text especially if you do not want to fiddle with the code.
Read on wp.org ↗ - ★★★★★ Ethan51507.5y ago
This WOULD be cool except it also changes the button on the Related Products below the main product… deal killer 🙁
Read on wp.org ↗ - ★★★★★ Back to Front7.5y ago
I added this plugin after some custom functions got deprecated by woocommerce update. Would be much cool if could change ‘Add to Cart’ depending if something is is Virtual / Downloadable or by Product Category – These are the distinctions that would really make the site seem more human friendly.
Read on wp.org ↗ - ★★★★★ vongoh7.5y ago
I needed to change the button text to ‘Buy on Amazon’ for External products in the Elementor Products widget. Worked great!@
Read on wp.org ↗ - ★★★★★ Alexandre Gaeta8.0y ago
Change even out of stock button (Read More) to BUY… It would be great if could change Out of stock button text, but it seems it can´t be done with this.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.5.5 Removed Promotional Screen. 1.5.5
- — Version 1.5.4 Tested up to WordPress 7.0 and WooCommerce 10.8.1 Confirmed HPOS (High-Performance Order Storage) compatibility Performance improvement — added static caching for settings lookups Security hardening — added output escapi 1.5.4
- — Version 1.5.3 Tested up to WordPress 6.8 and WooCommerce 10.0 1.5.3
- — Version 1.5.2 Changed plugin ownership to WPExperts.io 1.5.2
- — Version 1.5.1 Updated plugin display name 1.5.1
- — Version 1.4.1 Renamed to “Custom Add to Cart labels for WooCommerce” (removed trademark implications) Updated all i18n calls to use correct text domain wc-custom-add-to-cart-labels Prefixed callback functions to avoid plugin conflicts 1.4.1
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 3 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Easily customize "Add to Cart" button labels for every WooCommerce product type — on single product pages A..."
- ✓ Has a FAQ 12 questions in the FAQ.
- ✓ FAQ asks real questions 12 of 12 read like questions a user would type.
- ! Names who it is for One audience phrase ("perfect for"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions WooCommerce.
- ✓ Headings and lists 5 headings and 2 lists.
- ✓ Enough to quote 3,091 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "add to cart text", "WooCommerce add to cart" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-01-01 6K+ → 5K+ down after 265 days in tier
- 2025-04-11 7K+ → 6K+ down after 79 days in tier
- 2025-01-22 8K+ → 7K+ down after 135 days in tier
- 2024-09-09 9K+ → 8K+ down after 150 days in tier
- 2024-04-12 10K+ → 9K+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Add to Cart Text Changer and Customize Button, Add Custom Icon 1K+ installs · 4.1★ · 2 shared tags B -
XT Ajax Add To Cart for WooCommerce 1K+ installs · 4.5★ · 2 shared tags A -
Add to Cart Text — installs · 3.6★ · 2 shared tags -
Custom "Add To Cart" Text for WooCommerce — installs · 3.6★ · 2 shared tags -
Ajax add to cart for WooCommerce 10K+ installs · 4.6★ · 1 shared tag A -
WPC AJAX Add to Cart for WooCommerce 10K+ installs · 4.2★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Custom Add to Cart labels for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/wc-custom-add-to-cart-labels" width="480" height="300" style="border:0" loading="lazy" title="Custom Add to Cart labels for WooCommerce — Plugin Pulse"></iframe> Custom Add to Cart labels for WooCommerce: 5K+ active installs, 3.9★ (14 reviews). Plugin Pulse (WP Mayor), as of 2026-11-04. https://plugins.wpmayor.com/plugin/wc-custom-add-to-cart-labels
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