Webcake – Landing Page Builder
by huyme · Page Builders
Webcake Page Builder for Wordpress. Use full feature from Webcake service.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 74/100
Few reviews
Active installs
300+
≈390 estimated
Momentum
+8%
downloads vs prior 30d
Biggest opportunity: “builder”, “landing page” and “landing page builder” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
74 health vs 72 average across 1,890 Page Builders plugins
Install conversion
How it's measured →8.1%
of downloads still active
At least 300 of 3.7K lifetime downloads are still running, above its category: the median Page Builders plugin keeps 2.4%, across 1,264 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Page Builders plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Rating quality
Updated 331 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.7.11; the current branch is 6.8
5.0★ over 1 review, smoothed to 4.12★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| webcake your tag | #1 | #1 | — |
| builder your tag | Not in the top 24 | ||
| landing page your tag | Not in the top 24 | ||
| landing page builder your tag | Not in the top 24 | ||
| page builder your tag | Not in the top 24 | ||
1 search this plugin appeared in over the last 90 days. 4 of its tags aren't in the top 24 for their own search.
What to do about it
- “builder”, “landing page” and “landing page builder” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 166 · peaks are release surges
Directory rank
Ranked about #10,100 to #11,100, alongside the other plugins at 300+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
11mo ago
latest release · v1.2 · 4 Dec 2025
1
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 54% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “300+”. Our estimate pins where the real number sits.
Crossed into this band 2.3 years ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.
Install history since 15 Aug 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ dxhanh4.6y ago
Perfect
Read on wp.org ↗
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.2). Sites still on an older version should update.
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
1 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ Only 1 question in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 1 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for One audience phrase ("for ecommerce"); say who the plugin is for and what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 0 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 201 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text 4 of 5 tags appear in the text; "landing page builder" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-06-26 200+ → 300+ up after 27 days in tier
- 2024-05-30 300+ → 200+ down after 1 days in tier
- 2024-05-29 200+ → 300+ up after 2 days in tier
- 2024-05-27 300+ → 200+ down after 56 days in tier
- 2024-04-01 200+ → 300+ up after 238 days in tier
- 2023-08-07 100+ → 200+ up after 1 days in tier
- 2023-08-06 200+ → 100+ down after 11 days in tier
- 2023-07-26 100+ → 200+ up after 144 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
SKT Page Builder 2K+ installs · 3.5★ · 3 shared tags B -
Your Friendly Drag and Drop Page Builder — Make Builder 200+ installs · 3.6★ · 3 shared tags -
Website Builder by SeedProd — Theme Builder, Landing Page Builder, Coming Soon Page, Maintenance Mode 600K+ installs · 4.9★ · 2 shared tags A -
Page Builder: Pagelayer – Drag and Drop website builder 400K+ installs · 3.9★ · 2 shared tags B -
Beaver Builder Page Builder – Drag and Drop Website Builder 100K+ installs · 4.7★ · 2 shared tags A -
Colibri Page Builder 80K+ installs · 4.4★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Webcake – Landing Page Builder into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/webcake" width="480" height="300" style="border:0" loading="lazy" title="Webcake – Landing Page Builder — Plugin Pulse"></iframe> Webcake – Landing Page Builder: 300+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/webcake
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