Custom Taglines
by Brian Zeligson · Uncategorized
Also makes 2 other plugins · 80+ installs across the portfolio →
WP Custom Taglines allows you to specify a custom tagline for each post or page that will override the sitewide tagline for that post or page.
46 health vs 56 average across 16,378 Uncategorized plugins
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 15+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 3.2.1, well behind 6.8.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Biggest win: Update recency
To rank higher: Last updated 5482 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,426 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
71
now · peak 157
Directory rank
wp.org popularity rank over time · lower is better
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “60+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
At the current install trend, crossing 70+ in roughly 145 days.
Install history · since 2022-10-04 · 1,383 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ bobo810.9y ago
It still works!
Read on wp.org ↗ - ★★★★★ brieferbob13.2y ago
I must say, I was extremely skeptical at giving this plugin a try at customizing each post’s and page’s tagline because it has been so long since there had been any updates or developments. This plugin works like a charm! It is highly easy to use. Simply find the meta box at the bottom of your WP post or page Edit page, and you’re in!!
Read on wp.org ↗ - ★★★★★ Andreas13.8y ago
This is exactly what I was looking for in building a page for a company that consists of two other companies. With a custom tagline reader orientation rises 100% without a sweat. http://kkl.smmp.de/hufeland-klinik/
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.2.16 · WP 5.2.4
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-08-07 70+ → 60+ down after 72 days in tier
- 2026-05-27 60+ → 70+ up after 27 days in tier
- 2026-04-30 70+ → 60+ down after 19 days in tier
- 2026-04-11 60+ → 70+ up after 154 days in tier
- 2025-11-08 70+ → 60+ down after 347 days in tier
- 2024-11-26 80+ → 70+ down after 246 days in tier
- 2024-03-25 90+ → 80+ down after 212 days in tier
- 2023-08-26 100+ → 90+ down after 1 days in tier
Embed this report card
Drop a live Pulse card for Custom Taglines into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/wp-custom-taglines" width="480" height="300" style="border:0" loading="lazy" title="Custom Taglines — Plugin Pulse"></iframe> Custom Taglines: 60+ active installs, 5.0★ (3 reviews). Plugin Pulse (WP Mayor), as of 2026-08-31. https://plugins.wpmayor.com/plugin/wp-custom-taglines