Custom Taglines
by Brian Zeligson · Uncategorized
Also makes 3 other plugins · 120+ installs across the portfolio →
WP Custom Taglines allows you to specify a custom tagline for each post or page that will override the sitewide tagline for that post or page.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
D 46/100
Stale · Likely abandoned · Few reviews
Active installs
60+
≈68 estimated
Momentum
-7%
downloads vs prior 30d
Biggest opportunity: “tagline” isn't earning a slot. You list it, but you're not in the first 24 results for that search. WordPress.org counts only your first five tags, so free the slot for a search you can win.
46 health vs 58 average across 25,739 Uncategorized plugins
Install conversion
How it's measured →1.6%
of downloads still active
At least 60 of 3.8K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,772 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 15+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 3.2.1, well behind 6.8.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Most to gain: Update recency
Updated 5544 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 3.2.1; the current branch is 6.8
5.0★ over 3 reviews, smoothed to 4.15★ and held back under 25 reviews
1 of 5 tags set · short description in place
To rank higher: Last updated 5544 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| tagline your tag | Not in the top 24 | ||
0 searches this plugin appeared in over the last 90 days. 1 of its tags isn't in the top 24 for their own search.
What to do about it
- “tagline” isn't earning a slot. You list it, but you're not in the first 24 results for that search. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 157 · peaks are release surges
Directory rank
Ranked about #19,100 to #20,000, alongside the other plugins at 60+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “60+”. Our estimate pins where the real number sits.
Crossed into this band 3 months ago and a band this size takes about a year or more to cross, so the real count is still just under 70.
Install history since 4 Oct 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ bobo811.0y ago
It still works!
Read on wp.org ↗ - ★★★★★ brieferbob13.4y ago
I must say, I was extremely skeptical at giving this plugin a try at customizing each post’s and page’s tagline because it has been so long since there had been any updates or developments. This plugin works like a charm! It is highly easy to use. Simply find the meta box at the bottom of your WP post or page Edit page, and you’re in!!
Read on wp.org ↗ - ★★★★★ Andreas14.0y ago
This is exactly what I was looking for in building a page for a company that consists of two other companies. With a custom tagline reader orientation rises 100% without a sweat. http://kkl.smmp.de/hufeland-klinik/
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.2.16 · WP 5.2.4
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
2 of 8 pass · checked 1 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "WP Custom Taglines allows you to specify a custom tagline for each post or page that will override the site..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 0 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 461 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text All 1 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-08-07 70+ → 60+ down after 72 days in tier
- 2026-05-27 60+ → 70+ up after 27 days in tier
- 2026-04-30 70+ → 60+ down after 19 days in tier
- 2026-04-11 60+ → 70+ up after 154 days in tier
- 2025-11-08 70+ → 60+ down after 347 days in tier
- 2024-11-26 80+ → 70+ down after 246 days in tier
- 2024-03-25 90+ → 80+ down after 212 days in tier
- 2023-08-26 100+ → 90+ down after 1 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
Embed this report card
Drop a live Pulse card for Custom Taglines into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/wp-custom-taglines" width="480" height="300" style="border:0" loading="lazy" title="Custom Taglines — Plugin Pulse"></iframe> Custom Taglines: 60+ active installs, 5.0★ (3 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/wp-custom-taglines
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