WP Migrate DB Anonymization
by WP Engine · Privacy & Consent
Also makes 14 other plugins · 3.5M+ installs across the portfolio →
Addon for WP Migrate DB and WP Migrate DB Pro to anonymize user data on database export, pull or push.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
Not scored
no reviews to score from
Active installs
200+
≈300 estimated
Momentum
+34%
downloads vs prior 30d
Biggest opportunity: “anonymise”, “anonymization” and “anonymize” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Not scored yet. Nobody has reviewed this plugin, so a grade would come from directory averages rather than from anything measured here.
Install conversion
How it's measured →0.8%
of downloads still active
At least 200 of 23.6K lifetime downloads are still running, below its category: the median Privacy & Consent plugin keeps 2.1%, across 502 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Privacy & Consent plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Removal-risk signals
53/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 4+ years — the top precursor to removal once a vulnerability is found.
- Falling behind WordPress. Tested up to WordPress 5.9.20.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Most to gain: Update recency
Updated 1741 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 5.9.20; the current branch is 7.1
No reviews yet, so wp.org scores it as a middling unrated listing
5 of 5 tags set · short description in place
To rank higher: Last updated 1741 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
33
Momentum
Mixed: one swing, the rest drifting
0.0
Velocity
places per keyword, 11d
0%
Breadth
of keywords climbing, 11d
0.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| anonymizer your tag | #3 | #3 | 0 |
| anonymise your tag | Not in the top 24 | ||
| anonymization your tag | Not in the top 24 | ||
| anonymize your tag | Not in the top 24 | ||
| gdpr your tag | Not in the top 24 | ||
3 searches this plugin appeared in over the last 90 days, 1 listed. 2 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- “anonymise”, “anonymization” and “anonymize” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,490 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 590 · peaks are release surges
Directory rank
Ranked about #11,300 to #12,900, alongside the other plugins at 200+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
4.8y ago
latest release · v0.3.4 · 26 Jan 2022
7
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200+”. Our estimate pins where the real number sits.
Crossed into this band 6 days ago and the previous band took 16 months to cross, so the real count is still just under 300.
Install history since 4 Oct 2022
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
2 of 8 pass · checked 2 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Addon for WP Migrate DB and WP Migrate DB Pro to anonymize user data on database export, pull or push."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce.
- ! Headings and lists 0 headings and 2 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 806 characters of description; under 1,000 there is little to quote.
- ! Tags match the text Only 2 of 5 tags appear in the text ("anonymise", "Anonymizer", "GDPR" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-27 300+ → 200+ down after 474 days in tier
- 2025-07-10 400+ → 300+ down after 593 days in tier
- 2023-11-25 500+ → 400+ down after 158 days in tier
- 2023-06-20 400+ → 500+ up after 4 days in tier
- 2023-06-16 500+ → 400+ down after 1 days in tier
- 2023-06-15 400+ → 500+ up after 3 days in tier
- 2023-06-12 500+ → 400+ down after 1 days in tier
- 2023-06-11 400+ → 500+ up after 204 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
CookieYes – Cookie Banner for Cookie Consent (Easy to setup GDPR/CCPA Compliant Cookie Notice) 1M+ installs · 4.8★ · 1 shared tag A -
Complianz GDPR/CCPA Cookie Consent Banner 1M+ installs · 4.7★ · 1 shared tag A -
Cookie Compliance for WordPress – Cookie Consent, GDPR & CCPA 800K+ installs · 4.8★ · 1 shared tag B -
WP Statistics – Simple, privacy-friendly Google Analytics alternative 500K+ installs · 4.1★ · 1 shared tag A -
CookieAdmin – Cookie Consent Banner 400K+ installs · 4.2★ · 1 shared tag A -
GDPR Cookie Compliance – Cookie Banner, Cookie Consent, Cookie Notice for CCPA, EU Cookie Law 300K+ installs · 4.5★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for WP Migrate DB Anonymization into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/wp-migrate-db-anonymization" width="480" height="300" style="border:0" loading="lazy" title="WP Migrate DB Anonymization — Plugin Pulse"></iframe> WP Migrate DB Anonymization: 200+ active installs, no reviews yet. Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/wp-migrate-db-anonymization
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