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wp.org search vs our merit ranking: “autopilot page publisher”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “autopilot page publisher”, we and wp.org disagree on the top plugin, and our order differs from theirs on 6 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

SEO.AI Publisher shows at wp.org #2 but places #6 on merit, a gap of 4 places. Its 300+ installs carry it up the search order; its 0.0★ average from 0 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

GEO Plugin by Squirrly SEO places #1 on merit, 4.6★ from 683 reviews, but shows at wp.org #6. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 GEO Plugin by Squirrly SEO 30K+ · 4.6★ (683) wp.org #6 ↓1 wp.org ranks it 5 places below merit 2 PushEngage – Web Push Notifications, WooCommerce Automation & Chat Widget 8K+ · 4.3★ (37) wp.org #5 ↑1 wp.org ranks it 3 places below merit 3 BrightEdge Autopilot Page Publisher 20+ · 0.0★ (0) wp.org #1 wp.org ranks it 2 places above merit 4 Rank Authority — AI SEO & GEO on Autopilot 50+ · 5.0★ (3) wp.org #3 wp.org ranks it 1 place above merit 5 iZooto – Web Push Notifications 900+ · 5.0★ (4) wp.org #4 wp.org ranks it 1 place above merit 6 SEO.AI Publisher 300+ · 0.0★ (0) wp.org #2 wp.org ranks it 4 places above merit 7 Trendly AI Post – AI Content Generator, ChatGPT, Gemini, Claude and Google News Auto Blog 60+ · 5.0★ (4) wp.org #12 ↓1 wp.org ranks it 5 places below merit 8 Writer GPT Publisher 10+ · 5.0★ (2) wp.org #7 wp.org ranks it 1 place above merit 9 OmniGEO – AI SEO, GEO & AEO, llms.txt & AI Visibility 40+ · 5.0★ (2) wp.org #9 10 LexonAds: Get Free Traffic to Your Website & Traffic Exchange 100+ · 5.0★ (2) wp.org #10 ↓2 11 AutoSEO — AI Content Publisher — · 0.0★ (0) wp.org #8 ↑5 wp.org ranks it 3 places above merit 12 rocketblue – AI visibility on autopilot 10+ · 0.0★ (0) wp.org #11 ↓2 wp.org ranks it 1 place above merit 13 Geoa – AI SEO & AEO on Autopilot 10+ · 0.0★ (0) wp.org #14 ↓2 wp.org ranks it 1 place below merit 14 OpptiAI Alt Text – AI Alt Text Generator for Image SEO 10+ · 0.0★ (0) wp.org #15 ↓1 wp.org ranks it 1 place below merit 15 One Blog a Day — Expert Blog Writing & Publishing on Autopilot — · 5.0★ (1) wp.org #13 ↓3 wp.org ranks it 2 places above merit 16 Nora AI Publisher: AI Blog Writer & Auto Publishing — · 0.0★ (0) wp.org #17 ↓2 wp.org ranks it 1 place below merit 17 XealBrax AI Auto Blogging Engine — · 0.0★ (0) wp.org #18 wp.org ranks it 1 place below merit 18 Impex Rank SEO – AI Writer, Schema, XML Sitemap & llms.txt — · 0.0★ (0) wp.org #19 wp.org ranks it 1 place below merit 19 AuditAE – MCP Server & AI SEO 10+ · 0.0★ (0) wp.org #20 wp.org ranks it 1 place below merit 20 GemCRM – CRM, Email Marketing, Newsletter & Marketing Automation 20+ · 5.0★ (1) wp.org #16 wp.org ranks it 4 places above merit 21 Banana Defender – GDPR-Compliant Firewall, Scanner & Virtual Patching for WordPress 10+ · 0.0★ (0) wp.org #21 22 Search Grow AI – Automated SEO Content Writing & Auto Publishing To Grow Organic Traffic — · 0.0★ (0) wp.org #22 23 BlogTend Connector — · 0.0★ (0) wp.org #23 24 TWT AEO Ultimate — · 0.0★ (0) wp.org #24

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.