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wp.org search vs our merit ranking: “featured member”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “featured member”, we agree with wp.org on the top plugin, and our order differs from theirs on 12 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

MemberKits – Ultimate Member for Elementor shows at wp.org #3 but places #18 on merit, a gap of 15 places. Its 400+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Admin Columns places #7 on merit, 4.9★ from 1652 reviews, but shows at wp.org #13. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Business Directory Plugin – Easy Listing & Member Directories for WordPress 10K+ · 4.6★ (504) wp.org #1 2 Team – Team Members Showcase Plugin 10K+ · 4.5★ (67) wp.org #2 3 Events Manager – Calendar, Bookings, Tickets, Appointments and more! 60K+ · 4.2★ (551) wp.org #4 1 too low 4 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132) wp.org #6 2 too low 5 Simple Custom Post Order 300K+ · 4.8★ (588) wp.org #7 2 too low 6 PrettyLinks – Affiliate Link Management, URL Shortener, Link Cloaking, Tracking & Branded Short Links 200K+ · 4.8★ (1321) wp.org #11 5 too low 7 Admin Columns 100K+ · 4.9★ (1652) wp.org #13 6 too low 8 Team Members – Team Showcase, Team Slider, Grid, Table & Staff Directory 2K+ · 4.7★ (91) wp.org #8 9 Meta Box – A Framework for Dynamic Websites 500K+ · 4.8★ (165) wp.org #10 1 too low 10 HivePress – Business Directory, Listings & Classified Ads Plugin 10K+ · 4.9★ (222) wp.org #15 5 too low 11 HappyAddons for Elementor – 160 Elementor Widgets, GSAP Animations & Templates 400K+ · 4.8★ (489) wp.org #16 5 too low 12 ElementsKit Elementor Addons – Advanced Widgets & Templates Addons for Elementor 1M+ · 4.9★ (2052) wp.org #17 5 too low 13 Dynamic Team Manager – Team Member Showcase with grid, slider, table Elementor widget & shortcode 900+ · 4.6★ (25) wp.org #9 4 too high 14 Block Visibility — Conditional Visibility Control for the Block Editor 40K+ · 4.9★ (108) wp.org #18 4 too low 15 ProfileGrid – User Profiles, Groups and Communities 5K+ · 4.6★ (236) wp.org #22 7 too low 16 User Frontend – Membership, User Registration, User Profile, User Directory & Content Restriction with Frontend Post Submission 20K+ · 4.1★ (537) wp.org #24 8 too low 17 Employee Spotlight – Team Member Showcase & Meet the Team Plugin 300+ · 4.7★ (31) wp.org #19 2 too low 18 MemberKits – Ultimate Member for Elementor 400+ · 5.0★ (2) wp.org #3 15 too high 19 JobBoardWP – Job Board Listings and Submissions 900+ · 5.0★ (10) wp.org #12 7 too high 20 BuddyPress Featured Members 300+ · 4.7★ (3) wp.org #5 15 too high 21 Jeg Kit for Elementor – Powerful Addons for Elementor, Widgets & Templates for WordPress 300K+ · 3.8★ (79) wp.org #21 22 Enable Abilities for MCP 5K+ · 5.0★ (18) wp.org #23 1 too low 23 WPZOOM Addons for Elementor – Starter Templates & Widgets 20K+ · 5.0★ (2) wp.org #20 3 too high 24 Advanced Members for ACF 40+ · 5.0★ (1) wp.org #14 10 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.