Plugin Pulse Beta
← Rankings

wp.org search vs our merit ranking: “guten blocks”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “guten blocks”, we agree with wp.org on the top plugin, and our order differs from theirs on 13 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Guten-bubble shows at wp.org #5 but places #16 on merit, a gap of 11 places. Its 10+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

weForms – Easy Drag & Drop Contact Form Builder For WordPress places #5 on merit, 4.5★ from 111 reviews, but shows at wp.org #19. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Awesome Guten Text – 8 Powerful Blocks for Gutenberg 200+ · 5.0★ (3) wp.org #1 2 Simple Job Board 10K+ · 4.7★ (133) wp.org #7 ↓1 5 too low 3 SlingBlocks – Gutenberg Blocks by FunnelKit (Formerly WooFunnels) 6K+ · 5.0★ (4) wp.org #2 1 too high 4 Blockenberg — 645 Advanced Gutenberg Blocks, 683 Templates and AI Agent for WordPress Block Editor 1K+ · 4.6★ (5) wp.org #3 1 too high 5 weForms – Easy Drag & Drop Contact Form Builder For WordPress 10K+ · 4.5★ (111) wp.org #19 14 too low 6 Sticky Block for Gutenberg Editor 7K+ · 4.6★ (11) wp.org #8 2 too low 7 Modal Guten Block 2K+ · 4.9★ (24) wp.org #17 10 too low 8 JVM Rich Text Icons 3K+ · 5.0★ (10) wp.org #15 7 too low 9 Out of the Block: OpenStreetMap 800+ · 4.4★ (8) wp.org #11 2 too low 10 Guten Free Options 200+ · 5.0★ (3) wp.org #6 ↑1 4 too high 11 Simple Iframe 6K+ · 4.7★ (17) wp.org #20 9 too low 12 Video Player for YouTube – Embed Videos Your Visitors Will Love to Watch 1K+ · 4.8★ (12) wp.org #18 6 too low 13 Guten Post Layout – An Advanced Post Grid Collection 1K+ · 4.3★ (8) wp.org #13 14 Grid Masonry for Guten blocks 60+ · 5.0★ (1) wp.org #4 ↑1 10 too high 15 Algori 360 Image 3K+ · 4.6★ (5) wp.org #14 1 too high 16 Guten-bubble 10+ · 5.0★ (1) wp.org #5 ↓1 11 too high 17 Japanese font for WordPress(Previously: Japanese Font for TinyMCE) 10K+ · 3.8★ (6) wp.org #22 5 too low 18 Video Lightbox For Guten Blocks 20+ · 0.0★ (0) wp.org #9 9 too high 19 Media Carousel for Guten Blocks 20+ · 0.0★ (0) wp.org #10 9 too high 20 Flex Guten – Multile Blocks 300+ · 0.0★ (0) wp.org #12 8 too high 21 Before After image Gutenberg Block 10+ · 0.0★ (0) wp.org #21 22 G Gutenform — · 0.0★ (0) wp.org #23 1 too low 23 Algori 360 Video 500+ · 3.0★ (2) wp.org #16 7 too high 24 Gutenberg Forms Add-on for MailPoet 90+ · 5.0★ (1) wp.org #24

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.