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wp.org search vs our merit ranking: “home improvement”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “home improvement”, we and wp.org disagree on the top plugin, and our order differs from theirs on 18 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

My IDX Home Search shows at wp.org #3 but places #22 on merit, a gap of 19 places. Its 100+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Anti-Malware Security and Brute-Force Firewall places #12 on merit, 4.9★ from 783 reviews, but shows at wp.org #24. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 W3 Total Cache 900K+ · 4.4★ (5,420) wp.org #2 wp.org ranks it 1 place below merit 2 Robo Gallery – Photo & Image Slider 40K+ · 4.3★ (406) wp.org #5 ↑6 wp.org ranks it 3 places below merit 3 Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612) wp.org #6 ↑3 wp.org ranks it 3 places below merit 4 FooGallery Photo Gallery : Image, Video & Masonry Galleries 100K+ · 4.8★ (997) wp.org #8 ↓1 wp.org ranks it 4 places below merit 5 Home Page Banner for Astra Theme 2K+ · 5.0★ (3) wp.org #1 wp.org ranks it 4 places above merit 6 WP Simple Booking Calendar 10K+ · 4.8★ (227) wp.org #11 ↓1 wp.org ranks it 5 places below merit 7 Members – Membership & User Role Editor Plugin 300K+ · 4.9★ (1,281) wp.org #16 wp.org ranks it 9 places below merit 8 Add to Home Screen & Progressive Web App 1K+ · 3.7★ (25) wp.org #4 wp.org ranks it 4 places above merit 9 PixelYourSite – Your smart PIXEL (TAG) & API Manager 400K+ · 4.3★ (281) wp.org #12 ↑11 wp.org ranks it 3 places below merit 10 Flexy Breadcrumb 10K+ · 4.7★ (20) wp.org #7 ↓2 wp.org ranks it 3 places above merit 11 MapPress – Free Map Plugin for Google Maps & OpenStreetMap 30K+ · 4.7★ (147) wp.org #15 ↓3 wp.org ranks it 4 places below merit 12 Anti-Malware Security and Brute-Force Firewall 100K+ · 4.9★ (783) wp.org #24 ↓3 wp.org ranks it 12 places below merit 13 Super Progressive Web Apps 40K+ · 4.6★ (225) wp.org #19 ↓4 wp.org ranks it 6 places below merit 14 PWA for WP – Progressive Web Apps Made Simple 10K+ · 4.6★ (230) wp.org #22 ↓4 wp.org ranks it 8 places below merit 15 Backuply – Backup, Restore, Migrate and Clone 600K+ · 4.5★ (135) wp.org #18 wp.org ranks it 3 places below merit 16 PWA — easy way to Progressive Web App 1K+ · 4.8★ (26) wp.org #13 wp.org ranks it 3 places above merit 17 WP Compress – Instant Performance & Speed Optimization 9K+ · 4.5★ (155) wp.org #21 ↓2 wp.org ranks it 4 places below merit 18 Loan Calculator WP 2K+ · 5.0★ (24) wp.org #17 ↓1 wp.org ranks it 1 place above merit 19 Skyboot Custom Icons for Elementor – Elementor Icons library – 14300+ Icons 200K+ · 5.0★ (22) wp.org #23 ↓3 wp.org ranks it 4 places below merit 20 Wizart Visualizer — AI-Powered Room Visualization 100+ · 4.3★ (6) wp.org #9 ↓3 wp.org ranks it 11 places above merit 21 Obituary Assistant 200+ · 5.0★ (4) wp.org #10 ↓2 wp.org ranks it 11 places above merit 22 My IDX Home Search 100+ · 5.0★ (1) wp.org #3 wp.org ranks it 19 places above merit 23 WP Before After Image Slider – Interactive Image and Video Comparison Plugin for WordPress 1K+ · 5.0★ (2) wp.org #14 ↑3 wp.org ranks it 9 places above merit 24 Contractor Contact Form Website to Workflow Tool 60+ · 5.0★ (1) wp.org #20 ↓6 wp.org ranks it 4 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.