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wp.org search vs our merit ranking: “invalidation”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “invalidation”, we agree with wp.org on the top plugin, and our order differs from theirs on 16 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

F

Ranked above its merit

Flush Transients shows at wp.org #9 but places #16 on merit, a gap of 7 places. Its 100+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

BerqWP – All-In-One Optimization for Core Web Vitals, Cache, CDN, Images, CSS & JavaScript places #9 on merit, 4.3★ from 54 reviews, but shows at wp.org #20. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Simple Custom Post Order 300K+ · 4.8★ (588) wp.org #1 ↑5 2 Proxy Cache Purge 50K+ · 4.4★ (26) wp.org #2 ↓1 3 WP OPcache 10K+ · 4.8★ (20) wp.org #3 ↓1 4 NitroPack – Performance, Page Speed & Cache Plugin for Core Web Vitals, CDN & Image Optimization 80K+ · 4.3★ (311) wp.org #7 3 too low 5 10Web Booster – Website speed optimization, Cache & Page Speed optimizer 60K+ · 4.6★ (405) wp.org #11 6 too low 6 WPAdmin AWS CDN 400+ · 4.7★ (53) wp.org #13 7 too low 7 OPcache Manager 2K+ · 5.0★ (4) wp.org #4 ↓1 3 too high 8 WPGraphQL Smart Cache 5K+ · 5.0★ (4) wp.org #5 ↓1 3 too high 9 BerqWP – All-In-One Optimization for Core Web Vitals, Cache, CDN, Images, CSS & JavaScript 4K+ · 4.3★ (54) wp.org #20 ↓1 11 too low 10 Media Cloud Sync 1K+ · 4.9★ (13) wp.org #15 ↑1 5 too low 11 C3 Cloudfront Cache Controller 3K+ · 4.3★ (3) wp.org #6 ↓1 5 too high 12 Dynamic Tags for Elementor 700+ · 5.0★ (3) wp.org #8 4 too high 13 AI Translate: Affordable Context-Aware Translation 60+ · 5.0★ (7) wp.org #17 ↑1 4 too low 14 Mega Cache 50+ · 4.7★ (7) wp.org #16 ↑1 2 too low 15 Nginx Cache Purge Preload 200+ · 5.0★ (4) wp.org #23 ↑1 8 too low 16 F Flush Transients 100+ · 5.0★ (1) wp.org #9 7 too high 17 Static Porter 100+ · 5.0★ (1) wp.org #10 7 too high 18 Tiles Proxy for OpenStreetMap 200+ · 0.0★ (0) wp.org #14 ↑1 4 too high 19 Manage/Remove version number from CSS & JS 100+ · 5.0★ (1) wp.org #12 ↑2 7 too high 20 ByteCoreStack – Cache Invalidation for Amazon CloudFront — · 0.0★ (0) wp.org #21 1 too low 21 LLMs.txt Builder 30+ · 5.0★ (1) wp.org #18 ↑5 3 too high 22 Cacheability 100+ · 0.0★ (0) wp.org #24 2 too low 23 DateSweep – Bulk Update Post & Page Dates 50+ · 5.0★ (1) wp.org #19 ↑1 4 too high 24 Mesh SMTP – Easy WordPress SMTP & Email Delivery 50+ · 5.0★ (1) wp.org #22 2 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.