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wp.org search vs our merit ranking: “password vault”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “password vault”, we agree with wp.org on the top plugin, and our order differs from theirs on 3 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

AI Marketing Expert — AI Email Marketing, AI Content Generator, SEO Analyzer, AI Workflow Automation, Social Media & Ai Chatbot shows at wp.org #2 but places #7 on merit, a gap of 5 places. Its 2K+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Advanced IP Blocker 3K+ · 4.9★ (27) wp.org #1 2 Secure Passkeys 2K+ · 4.8★ (19) wp.org #4 2 too low 3 HIPAA Compliant Forms with Drag’n’Drop HIPAA Form Builder. Sign HIPAA documents 400+ · 5.0★ (7) wp.org #5 2 too low 4 Eazy Plugin Manager 80+ · 5.0★ (7) wp.org #6 2 too low 5 I Inspire Commerce Gateway for WooCommerce 10K+ · 5.0★ (2) wp.org #3 2 too high 6 FileDeck – Document Library, Download Manager & Client Portal 100+ · 5.0★ (4) wp.org #7 1 too low 7 AI Marketing Expert — AI Email Marketing, AI Content Generator, SEO Analyzer, AI Workflow Automation, Social Media & Ai Chatbot 2K+ · 5.0★ (1) wp.org #2 5 too high 8 BlogCutter Activity Log & Security Audit 10+ · 0.0★ (0) wp.org #10 2 too low 9 SiteIntelix – Developer & Admin Toolkit 10+ · 5.0★ (1) wp.org #8 1 too high 10 ncdLabs Site Access Policies — · 0.0★ (0) wp.org #11 1 too low 11 Secure Login Collector — · 5.0★ (1) wp.org #9 2 too high 12 LolaCore – AI Admin Agent 20+ · 0.0★ (0) wp.org #12 13 Steel Security & Hardening – Site Audit Tools 20+ · 0.0★ (0) wp.org #13 ↑1 14 Kagivault — · 0.0★ (0) wp.org #15 ↑1 1 too low 15 Fuerte-WP | WordPress Security, Auto-Updates and Admin Control 90+ · 0.0★ (0) wp.org #16 ↑1 1 too low 16 BulletProof Payment Gateway 10+ · 0.0★ (0) wp.org #17 ↑1 1 too low 17 Lunexia Security – .htaccess Shield, Firewall, Two Factor Authentication (2FA) & Malware Protection — · 0.0★ (0) wp.org #18 ↑1 1 too low 18 My Drive Cloud — · 5.0★ (1) wp.org #14 ↑1 4 too high 19 Versys Site Audit & Technical Handover — · 0.0★ (0) wp.org #19 ↑1 20 FormGhost — · 0.0★ (0) wp.org #21 ↑1 1 too low 21 Eleva CRM for Photographers — · 0.0★ (0) wp.org #22 1 too low 22 Keypaw — · 0.0★ (0) wp.org #23 1 too low 23 NV oOS Content Graph 10+ · 0.0★ (0) wp.org #24 1 too low 24 Payway Custom Payment Gateway 80+ · 1.0★ (1) wp.org #20 ↑1 4 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.