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wp.org search vs our merit ranking: “performance horizon”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “performance horizon”, we and wp.org disagree on the top plugin, and our order differs from theirs on 4 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Ship Discounts shows at wp.org #7 but places #24 on merit, a gap of 17 places. Its 100+ installs carry it up the search order; its 2.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 SimpLy Gallery 40K+ · 4.8★ (118) wp.org #3 ↑2 2 too low 2 Affiliate Link Marker 400+ · 5.0★ (6) wp.org #1 1 too high 3 Fusion Page Builder 3K+ · 4.7★ (14) wp.org #2 1 too high 4 Event Booking Manager for WooCommerce – Sell Tickets, Event Registration, RSVP & Event Calendar 7K+ · 4.5★ (167) wp.org #5 ↓1 1 too low 5 EU Withdrawal and Legal Guarantee Compliance 1K+ · 5.0★ (17) wp.org #4 ↓1 1 too high 6 Support WebP – Upload webp files in wordpress without hassle 4K+ · 5.0★ (5) wp.org #6 7 Zeno – AI-Powered Chatbot 10+ · 5.0★ (4) wp.org #10 3 too low 8 Interlinko – Smart Internal Linking for WordPress 10+ · 5.0★ (3) wp.org #8 9 Datafeedr API 4K+ · 4.0★ (13) wp.org #23 ↓1 14 too low 10 TU Crypto Widgets — · 5.0★ (3) wp.org #13 3 too low 11 Fusion Page Builder : Extension – Gallery 600+ · 5.0★ (2) wp.org #9 2 too high 12 All In One Image Viewer – Zoom, Magnify, Maps & Rotation 300+ · 5.0★ (1) wp.org #11 1 too high 13 REAL8 Gateway — · 0.0★ (0) wp.org #15 2 too low 14 Celestial Lunar Phase Widget 50+ · 5.0★ (1) wp.org #12 2 too high 15 Loginflux — · 0.0★ (0) wp.org #16 1 too low 16 Sextant Export & Import — · 0.0★ (0) wp.org #17 1 too low 17 Static Cache Wrangler – Headless Assistant — · 0.0★ (0) wp.org #18 1 too low 18 Bookingistic — · 5.0★ (1) wp.org #14 4 too high 19 RiderX Delivery Sync — · 0.0★ (0) wp.org #19 20 DITS Coming Soon & Maintenance Pages — · 0.0★ (0) wp.org #20 21 AutoRenewly Subscriptions for Razorpay — · 0.0★ (0) wp.org #21 ↓1 22 CritiquePlus Comparator — · 0.0★ (0) wp.org #24 ↓1 2 too low 23 Pixel Pulse for WooCommerce — · 5.0★ (1) wp.org #22 ↓1 1 too high 24 Ship Discounts 100+ · 2.0★ (1) wp.org #7 17 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.