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wp.org search vs our merit ranking: “product collage”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “product collage”, we and wp.org disagree on the top plugin, and our order differs from theirs on 6 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Novixa Addons for Elementor shows at wp.org #10 but places #14 on merit, a gap of 4 places. Its 10+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Kubio AI Page Builder 80K+ · 4.4★ (79) wp.org #2 1 too low 2 Gallery Block by Galleryberg: Lightbox with Tiles, Masonry, Square, & Justified Layouts 2K+ · 5.0★ (9) wp.org #3 1 too low 3 Photo Gallery by Re Gallery: Responsive Image Gallery with AI SEO 700+ · 5.0★ (22) wp.org #6 3 too low 4 Photo Collage 30+ · 0.0★ (0) wp.org #1 3 too high 5 TemplateSpare – No-Code Website Templates, Demo Importer & Site Migration for News, Magazine & Blog 10K+ · 4.3★ (6) wp.org #5 6 Blockenberg — 645 Advanced Gutenberg Blocks, 683 Templates and AI Agent for WordPress Block Editor 1K+ · 4.6★ (5) wp.org #4 2 too high 7 EmbedSocial – Social Media Feeds, Reviews and Galleries 4K+ · 4.2★ (5) wp.org #9 2 too low 8 AI Featured Image 100+ · 5.0★ (2) wp.org #8 9 WC Booster 700+ · 4.2★ (5) wp.org #15 6 too low 10 SKT Blocks – Gutenberg based Page Builder 1K+ · 0.0★ (0) wp.org #7 3 too high 11 Product Collage 10+ · 4.7★ (6) wp.org #23 12 too low 12 Product Designer for WooCommerce — · 0.0★ (0) wp.org #11 1 too high 13 Imaxel editors for WooCommerce 20+ · 0.0★ (0) wp.org #12 1 too high 14 Novixa Addons for Elementor 10+ · 5.0★ (1) wp.org #10 4 too high 15 R RakuMovie – Product Video for WooCommerce — · 0.0★ (0) wp.org #13 2 too high 16 Bossy Bulk Editor for WooCommerce 20+ · 0.0★ (0) wp.org #14 2 too high 17 WunderPaint – The Dynamic Design and Automation Studio 10+ · 0.0★ (0) wp.org #16 1 too high 18 Forma Grid Gallery — · 0.0★ (0) wp.org #18 19 Printcart Canvas – Canvas Print Designer & Edge-Wrap Preview for WooCommerce — · 0.0★ (0) wp.org #19 20 Doujinavi – Affiliate Studio for DLsite — · 0.0★ (0) wp.org #20 21 FastOG — Dynamic Social Cards & Link Previews for WooCommerce — · 5.0★ (1) wp.org #17 4 too high 22 Accordion Gallery — · 0.0★ (0) wp.org #22 23 Mosaic Gallery 10+ · 1.0★ (1) wp.org #21 2 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.