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wp.org search vs our merit ranking: “shortlist”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “shortlist”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Shortlist – Wishlist for WooCommerce shows at wp.org #2 but places #8 on merit, a gap of 6 places. Its — installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Booster for WooCommerce – PDF Invoices, Abandoned Cart, Variation Swatches & 100+ Tools places #5 on merit, 4.6★ from 535 reviews, but shows at wp.org #10. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 HireZoot – Job Listings, Career Page & Recruitment Tool 30K+ · 4.8★ (194) wp.org #1 2 Property Hive 3K+ · 4.9★ (96) wp.org #4 2 too low 3 LifterLMS – WP LMS for eLearning, Online Courses, & Quizzes 10K+ · 4.8★ (393) wp.org #7 4 too low 4 WP Job Portal – AI-Powered Recruitment System for Company or Job Board website 8K+ · 4.3★ (32) wp.org #3 1 too high 5 Booster for WooCommerce – PDF Invoices, Abandoned Cart, Variation Swatches & 100+ Tools 30K+ · 4.6★ (535) wp.org #10 5 too low 6 Employee, Leave and Recruitment Management System – Crew HRM 100+ · 5.0★ (9) wp.org #9 3 too low 7 Wishlist and Compare for WooCommerce 100+ · 4.7★ (7) wp.org #8 1 too low 8 Shortlist – Wishlist for WooCommerce — · 5.0★ (1) wp.org #2 6 too high 9 OTYS Plugin 100+ · 5.0★ (1) wp.org #5 4 too high 10 Waitlist – Back in Stock for WooCommerce — · 5.0★ (2) wp.org #12 2 too low 11 Floating Follow Button for TikTok and TikCode 100+ · 5.0★ (1) wp.org #6 5 too high 12 M Magic Emails & Autologin URLs 100+ · 0.0★ (0) wp.org #11 1 too high 13 Jupa – Blocknimations — · 0.0★ (0) wp.org #16 3 too low 14 NetoTraffic Content Suite — · 5.0★ (1) wp.org #13 1 too high 15 E Exit-Intent Popup 30+ · 0.0★ (0) wp.org #18 3 too low 16 Versus – Product Compare for WooCommerce — · 5.0★ (1) wp.org #14 2 too high 17 Stocktake – Physical Inventory Count, Cycle Count & Inventory Audit for WooCommerce 10+ · 0.0★ (0) wp.org #19 2 too low 18 Quotlet – Request a Quote for WooCommerce — · 5.0★ (1) wp.org #15 3 too high 19 WC Internal Links — · 0.0★ (0) wp.org #20 1 too low 20 Entry Judging for Gravity Forms — · 0.0★ (0) wp.org #21 1 too low 21 TerraSuite – Estate Agency Software, Property Listings and Map Search — · 5.0★ (1) wp.org #17 4 too high 22 Xolius Job Board — · 0.0★ (0) wp.org #22 23 Virelo – Shopping Assistant for WooCommerce — · 0.0★ (0) wp.org #23 24 MakeTrend AI Crawlers — · 0.0★ (0) wp.org #24

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.