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wp.org search vs our merit ranking: “supply chain”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “supply chain”, we and wp.org disagree on the top plugin, and our order differs from theirs on 8 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Flexible EAN for WooCommerce shows at wp.org #7 but places #16 on merit, a gap of 9 places. Its 200+ installs carry it up the search order; its 2.7★ average from 3 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 WP Maps – Google Maps, OpenStreetMap, Mapbox, Store Locator with Search, Filters & Listings 60K+ · 4.3★ (122) wp.org #2 1 too low 2 SMSA Shipping (official) 300+ · 3.0★ (6) wp.org #1 1 too high 3 Price Update: Bulk Pricing Editor for WooCommerce 1K+ · 4.0★ (10) wp.org #3 4 CI HUB Connector 100+ · 5.0★ (1) wp.org #4 ↑1 5 Pinny’s Simple SMTP – Lightweight SMTP Mailer 100+ · 5.0★ (2) wp.org #9 4 too low 6 Fuerte-WP | WordPress Security, Auto-Updates and Admin Control 90+ · 0.0★ (0) wp.org #6 ↓2 7 Fail2WP 100+ · 5.0★ (2) wp.org #10 3 too low 8 ELEX ShipEngine UPS & FedEx Shipping Method 70+ · 5.0★ (1) wp.org #5 ↑1 3 too high 9 Easy Map – Store Locator, OpenStreetMap, Google Maps, Mapbox 60+ · 5.0★ (3) wp.org #17 ↓1 8 too low 10 WP Helper Premium 1K+ · 3.6★ (8) wp.org #20 ↓1 10 too low 11 WordSec – Malware Scanner & Removal, Web Application Firewall (WAF), and 2FA 20+ · 5.0★ (2) wp.org #13 2 too low 12 IQ Fulfillment 80+ · 5.0★ (1) wp.org #8 4 too high 13 BuckyDrop – Branded Dropshipping for WooCommerce 200+ · 0.0★ (0) wp.org #11 2 too high 14 ShipAny WooCommerce: Ship, Label, Tracking 200+ · 4.0★ (1) wp.org #12 2 too high 15 Draply – Dropshipping & Wholesale 20+ · 0.0★ (0) wp.org #15 16 Flexible EAN for WooCommerce 200+ · 2.7★ (3) wp.org #7 9 too high 17 Diamond Sierra Site Defense — · 0.0★ (0) wp.org #16 1 too high 18 NIS2 Compliance 10+ · 5.0★ (1) wp.org #14 4 too high 19 HugeProfit: Inventory, Profit & Finance – CRM for WooCommerce 10+ · 0.0★ (0) wp.org #23 4 too low 20 DevDome Redirect Manager: Link Rotator, Geo Redirect & 302 Redirect 300+ · 5.0★ (1) wp.org #18 ↓1 2 too high 21 Coywolf Code Block Enhancer — · 5.0★ (1) wp.org #19 ↓1 2 too high 22 SecurynAI – Security, Firewall, Malware Scan, and Vulnerability Alerts 60+ · 5.0★ (1) wp.org #21 1 too high 23 FBS StockMind – AI Inventory Management, Predictive Stock Alerts & Reorder Reminders for WooCommerce — · 5.0★ (1) wp.org #22 ↓1 1 too high 24 PowerSEC – Firewall, Malware Scanner, Login Security & Backup 10+ · 5.0★ (1) wp.org #24 ↓2

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.