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wp.org search vs our merit ranking: “text unfold”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “text unfold”, we and wp.org disagree on the top plugin, and our order differs from theirs on 9 of the top 20. 2 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Bizzview – Quick View for WooCommerce shows at wp.org #13 but places #21 on merit, a gap of 8 places. Its 100+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

The Plus Addons for Elementor – Mega Menu, Header Footer, Post Grid, AI Widgets & Templates places #7 on merit, 4.6★ from 388 reviews, but shows at wp.org #14. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates 600K+ · 4.9★ (1680) wp.org #2 1 too low 2 ElementsKit Elementor Addons – Advanced Widgets & Templates Addons for Elementor 1M+ · 4.9★ (2051) wp.org #3 1 too low 3 Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612) wp.org #4 1 too low 4 Unlimited Elements for Elementor 300K+ · 4.8★ (525) wp.org #5 ↑1 1 too low 5 Text Unfold For Elementor 3K+ · 4.6★ (7) wp.org #1 4 too high 6 Dynific Addons for Elementor (formerly Anywhere Elementor) 70K+ · 4.8★ (104) wp.org #7 1 too low 7 The Plus Addons for Elementor – Mega Menu, Header Footer, Post Grid, AI Widgets & Templates 100K+ · 4.6★ (388) wp.org #14 ↓1 7 too low 8 Nexter Blocks – Gutenberg Blocks, Page Builder & AI Website Builder 9K+ · 4.8★ (90) wp.org #11 ↑3 3 too low 9 Magical Addons For Elementor ( Theme Builder, Header Footer Builder, Free Elementor Widgets, Elementor Templates Library ) 4K+ · 4.7★ (12) wp.org #6 ↓1 3 too high 10 WPKoi Templates for Elementor 5K+ · 4.6★ (19) wp.org #8 2 too high 11 Easy Accordion Block – Accordion, FAQ & Collapsible Content for the Block Editor 7K+ · 4.4★ (16) wp.org #9 2 too high 12 Falang for Elementor Lite 400+ · 4.8★ (22) wp.org #20 ↓1 8 too low 13 Max Addons for Bricks Builder 1K+ · 4.9★ (9) wp.org #15 ↓5 2 too low 14 Essential Classy Addons for Elementor – 150+ Widgets, Templates & Performance Tools 400+ · 5.0★ (8) wp.org #16 2 too low 15 SKT Addons for Elementor 1K+ · 4.7★ (3) wp.org #10 ↑1 5 too high 16 Double Youpï Refined Admin Dashboard – Admin Theme with Dark Mode & Media Folders 70+ · 5.0★ (5) wp.org #24 8 too low 17 LandTech Extras for Elementor 80+ · 5.0★ (2) wp.org #12 ↑10 5 too high 18 Accessible Carousel & Slider – WCAG AA Compliant Slideshow 500+ · 5.0★ (3) wp.org #21 ↓3 3 too low 19 Blockenberg — 645 Advanced Gutenberg Blocks, 683 Templates and AI Agent for WordPress Block Editor 1K+ · 4.6★ (5) wp.org #17 ↓2 2 too high 20 MotionKit – Visual GSAP Animation Builder for Elementor, Divi, Bricks & More 30+ · 5.0★ (2) wp.org #18 2 too high 21 Bizzview – Quick View for WooCommerce 100+ · 5.0★ (2) wp.org #13 ↓1 8 too high 22 Vayu Blocks – Website Builder for the Gutenberg Block Editor 900+ · 0.0★ (0) wp.org #22 ↓2 23 Outline to Mind Map 30+ · 0.0★ (0) wp.org #23 ↓2 24 Unlimited Elements Blocks Library 500+ · 5.0★ (1) wp.org #19 ↓2 5 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.