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wp.org search vs our merit ranking: “tin can”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “tin can”, we and wp.org disagree on the top plugin, and our order differs from theirs on 14 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Experience API for Sensei LMS by GrassBlade shows at wp.org #15 but places #24 on merit, a gap of 9 places. Its 20+ installs carry it up the search order; its 2.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Photo Gallery by 10Web – Mobile-Friendly Image Gallery places #4 on merit, 4.5★ from 1581 reviews, but shows at wp.org #22. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Uncanny Toolkit for LearnDash 20K+ · 4.8★ (105) wp.org #3 2 too low 2 LifterLMS – WP LMS for eLearning, Online Courses, & Quizzes 10K+ · 4.8★ (393) wp.org #8 ↑1 6 too low 3 Uncanny Automator – MCP Server + Automation Engine – Connect Claude, ChatGPT or any AI to your site 40K+ · 4.9★ (157) wp.org #13 ↑2 10 too low 4 Photo Gallery by 10Web – Mobile-Friendly Image Gallery 100K+ · 4.5★ (1581) wp.org #22 ↓2 18 too low 5 Download Plugins and Themes in ZIP from Dashboard 30K+ · 4.9★ (27) wp.org #10 5 too low 6 VietQR 4K+ · 5.0★ (4) wp.org #4 2 too high 7 Experience API for LearnPress by GrassBlade 200+ · 5.0★ (1) wp.org #1 6 too high 8 Experience API for LifterLMS by Grassblade 100+ · 0.0★ (0) wp.org #2 6 too high 9 SePay Gateway 2K+ · 5.0★ (2) wp.org #5 4 too high 10 payOS 400+ · 5.0★ (2) wp.org #7 3 too high 11 Experience API for TutorLMS by GrassBlade 200+ · 0.0★ (0) wp.org #6 5 too high 12 Experience API for MasterStudy by GrassBlade 30+ · 0.0★ (0) wp.org #9 ↓1 3 too high 13 Phrase TMS Integration for WordPress 100+ · 4.0★ (4) wp.org #23 ↓1 10 too low 14 Experience API for WP Courseware by Grassblade 50+ · 0.0★ (0) wp.org #12 2 too high 15 Casso Flow – Tự động xác nhận thanh toán chuyển khoản ngân hàng 200+ · 5.0★ (1) wp.org #11 4 too high 16 AIO Tools (All in One Tools) 100+ · 5.0★ (1) wp.org #14 2 too high 17 LearnPress – Sepay Payment 90+ · 0.0★ (0) wp.org #20 ↓2 3 too low 18 CourseRelay – SCORM Support for LearnDash LMS 10+ · 5.0★ (1) wp.org #16 ↑8 2 too high 19 LNH Lunar Calendar 10+ · 0.0★ (0) wp.org #21 ↓2 2 too low 20 B2Brouter for WooCommerce 10+ · 5.0★ (1) wp.org #17 ↓1 3 too high 21 Simple Custom Content Adder 20+ · 5.0★ (1) wp.org #19 ↑2 2 too high 22 CheckoutGuard 70+ · 5.0★ (1) wp.org #24 ↓1 2 too low 23 Simple Follow Buttons 20+ · 4.0★ (2) wp.org #18 ↓1 5 too high 24 Experience API for Sensei LMS by GrassBlade 20+ · 2.0★ (1) wp.org #15 ↓2 9 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.