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wp.org search vs our merit ranking: “truetype”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “truetype”, we and wp.org disagree on the top plugin, and our order differs from theirs on 7 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Pomp Product Personalizer for WooCommerce shows at wp.org #11 but places #15 on merit, a gap of 4 places. Its — installs carry it up the search order; its 0.0★ average from 0 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Redirection for Contact Form 7 places #3 on merit, 4.7★ from 275 reviews, but shows at wp.org #13. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Comet Cache 20K+ · 4.4★ (108) wp.org #2 1 too low 2 Cryptex | E-Mail Address Protection 800+ · 4.0★ (4) wp.org #1 1 too high 3 Redirection for Contact Form 7 200K+ · 4.7★ (275) wp.org #13 ↓1 10 too low 4 Generate PDF using Contact Form 7 4K+ · 4.7★ (40) wp.org #15 ↓1 11 too low 5 Social Media Card Generator 10+ · 0.0★ (0) wp.org #3 2 too high 6 Mairie Affiche Information — · 0.0★ (0) wp.org #4 2 too high 7 Visuaro – Product Designer for WooCommerce 10+ · 0.0★ (0) wp.org #5 ↑2 2 too high 8 SafeFonts 40+ · 0.0★ (0) wp.org #6 ↓1 2 too high 9 Creotec Title Card Images for Open Graph — · 0.0★ (0) wp.org #7 ↓1 2 too high 10 Chronition Print & PDF — · 0.0★ (0) wp.org #8 ↑1 2 too high 11 Watermark Manager — · 0.0★ (0) wp.org #9 ↓1 2 too high 12 Catalog PDF Export for WooCommerce 50+ · 5.0★ (2) wp.org #16 4 too low 13 SemiAuto Invoicing — · 0.0★ (0) wp.org #10 3 too high 14 Enable CORS 5K+ · 3.7★ (3) wp.org #14 ↓1 15 Pomp Product Personalizer for WooCommerce — · 0.0★ (0) wp.org #11 ↓1 4 too high 16 KDA Thumbnails — · 0.0★ (0) wp.org #12 ↓1 4 too high 17 Bread 300+ · 0.0★ (0) wp.org #17 ↓2 18 Easy Symbols & Icons 20+ · 0.0★ (0) wp.org #18 ↓2 19 Simple Open Graphs – Social Sharing, Open Graph, Twitter Cards & Rich Previews 40+ · 0.0★ (0) wp.org #19 ↓2 20 ImageFeaty — Automatic Blog Covers & Social Images — · 0.0★ (0) wp.org #21 ↓2 1 too low 21 Typography Stylist 10+ · 0.0★ (0) wp.org #22 ↓2 1 too low 22 ThemeREX Auto Dealer 10+ · 0.0★ (0) wp.org #23 ↓2 1 too low 23 Kramar – Toolkit for eCommerce: Invoices, Email, Compliance & More — · 0.0★ (0) wp.org #24 ↓2 1 too low 24 Fontier – Font Preview Plugin for Easy Digital Downloads, WooCommerce, and Dokan 300+ · 5.0★ (1) wp.org #20 ↓2 4 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.