Running audit
Fathom Analytics for WP
- Pulling install history
- Scoring plugin health
- Checking ranking factors
- Reading recent reviews
- Writing your report
Plugin audit
Fathom Analytics for WP
Fathom Analytics for WP is solid but leaving growth on the table.
Active installs
10K+
Rating
4.8★
25 reviews
Downloads / 30d
1.4K
Momentum
+2%
30d vs the 30d before
Against 1826 tracked Analytics plugins: health 78 vs 67 average · rating 4.54★ vs 3.76★.
What we found
Update cadence is slipping
Needs workLast updated 12 months ago. Freshness is one of the strongest directory-ranking signals.
What to do: Get back on a visible release cadence, even minor releases.
Healthy but under-discovered
OpportunityThis plugin scores 78/100 on health yet sits at 10,000 installs. The product is good; distribution is the gap.
What to do: A WP Mayor review and placement can put it in front of the right audience.
Readme fails 2 of 8 AI readiness checks
OpportunityAI assistants recommend what they can quote. Failing: says what it does and names who it is for. Short description names no action; say what the plugin does for the site.
What to do: Rewrite the readme so each failed check passes: say the job in the first line, answer real questions in the FAQ, name who it is for and what it works with, and use headings and lists. For the same check on your plugin's own website, run the free AI visibility scan from AgentVania.
Run the free AI visibility scan →Downloads, last 2 years
From our own archive, not wp.org's current-week figure.
WP Mayor
Plugin promotion & growth
Fathom Analytics for WP is a strong product that not enough people know about.
WP Mayor reaches hundreds of thousands of WordPress users a month. A review and placement can turn a healthy plugin into a growing one.
- A WP Mayor review. An independent, in-depth review in front of a high-intent audience.
- Newsletter coverage. A feature in the WP Mayor newsletter, straight to subscribers.
- A new-features video. A short video walking through what is new and why it matters.
- A sponsored placement. Targeted visibility across WP Mayor for a defined campaign.
- Growth consulting. Work with our team directly on positioning, distribution and conversion.