Plugin audit
Meow Mailer
Meow Mailer is healthy and under-discovered, a promotion opportunity.
Active installs
1K+
Rating
5.0★
wp.org · 26 reviews
Downloads / 30d
4.4K
Momentum
-5%
30d vs the 30d before
Against 2111 tracked Email & Marketing plugins: health 90 vs 67 average · rating, weighted for review count, 4.6★ vs 3.8★.
Where it ranks in wp.org search
Main keywords, best position first
- #2 meow Up 1
- #3 mailer
- #4 offline mode
- #6 everything
- #7 smtp mailer
- #12 offline Down 5
- #12 resend Down 1
- #15 deliverability Down 3
What to fix first
- 1
Swap “email”, “email log” and “smtp” for “offline mode”, “everything” and “offline”
“email” isn't earning its slot: you're not in the first 24 results for its own search. “offline mode” sits at #4 untagged, close enough for a declared tag to move it up. “email log” isn't earning its slot: you're not in the first 24 results for its own search. “everything” sits at #6 untagged, close enough for a declared tag to move it up. “smtp” isn't earning its slot: it only gets you to #20. “offline” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- 2
Down 9 places since 2026-09-18, now #20. Check what shipped around then, and what moved above you.
- 3
One page off on “deliverability”
#15 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Ranking signals
Listing score 97/100
- Update recency Strong
Updated 5 days ago
- WP compatibility Strong
Tested up to WordPress 7.1.4, the current branch or newer
- Rating quality Strong
5.0★ over 26 reviews, weighted for review count to 4.4★
- Listing tuning Strong
5 of 5 tags set · short description in place
What we found
Healthy but under-discovered
OpportunityThis plugin scores 90/100 on health yet sits at 1,000 installs. The product is good; distribution is the gap.
What to do: A WP Mayor review and placement can put it in front of the right audience.
Readme fails 1 of 8 AI readiness checks
OpportunityAI assistants recommend what they can quote. Failing: says what it does. Short description names no action; say what the plugin does for the site.
What to do: Rewrite the readme so each failed check passes: say the job in the first line, answer real questions in the FAQ, name who it is for and what it works with, and use headings and lists. For the same check on your plugin's own website, run the free AI visibility scan from AgentVania.
Run the free AI visibility scan →Light support activity. Few recent support threads, so there is no backlog to report.
Actively maintained. Updated within the last quarter, a strong trust and ranking signal.
No open vulnerabilities recorded. No unpatched security advisory is recorded against this plugin.
Downloads, last 2 years
From our own archive, not wp.org's current-week figure.
WP Mayor
Plugin promotion & growth
Meow Mailer is a strong product that not enough people know about.
A WP Mayor review and placement put it in front of WordPress users who are choosing plugins.
- A WP Mayor review. An independent, in-depth review in front of a high-intent audience.
- Newsletter coverage. A feature in the WP Mayor newsletter, straight to subscribers.
- A sponsored placement. Targeted visibility across WP Mayor for a defined campaign.