Running audit
Poptin
- Pulling install history
- Scoring plugin health
- Checking ranking factors
- Reading recent reviews
- Writing your report
Plugin audit
Poptin
Poptin is healthy and under-discovered, a promotion opportunity.
Active installs
20K+
Rating
4.9★
694 reviews
Downloads / 30d
18.4K
Momentum
+114%
30d vs the 30d before
Against 1298 tracked Email & Marketing plugins: health 99 vs 63 average · rating 4.89★ vs 3.85★.
What we found
Healthy but under-discovered
OpportunityThis plugin scores 99/100 on health yet sits at 20,000 installs. The product is good; distribution is the gap.
What to do: A WP Mayor review and placement can put it in front of the right audience.
Strong momentum. Downloads are accelerating (+114% vs prior month). Good moment to amplify.
Actively maintained. Updated within the last quarter, a strong trust and ranking signal.
Trusted by users. 694 reviews at 4.89★ adjusted, a durable reputation.
Downloads, last 2 years
From our own archive, not wp.org's current-week figure.
WP Mayor
Plugin promotion & growth
Poptin is a strong product that not enough people know about.
WP Mayor reaches hundreds of thousands of WordPress users a month. A review and placement can turn a healthy plugin into a growing one.
- A WP Mayor review. An independent, in-depth review in front of a high-intent audience.
- Newsletter coverage. A feature in the WP Mayor newsletter, straight to subscribers.
- A new-features video. A short video walking through what is new and why it matters.
- A sponsored placement. Targeted visibility across WP Mayor for a defined campaign.
- Growth consulting. Work with our team directly on positioning, distribution and conversion.