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Plugin audit

Upsell Funnel Builder for WooCommerce

Upsell Funnel Builder for WooCommerce has urgent issues capping its growth.

Active installs

2K+

Rating

4.7★

wp.org · 116 reviews

Downloads / 30d

2.5K

Momentum

-24%

30d vs the 30d before

Against 1722 tracked Page Builders plugins: health 82 vs 72 average · rating, weighted for review count, 4.6★ vs 3.8★.

Where it ranks in wp.org search

Main keywords, best position first

Tags still to break into the top 24: popups.

What to fix first

  1. 1

    Patch and release an advisory before anything else.

    Open security vulnerability. A known unpatched vulnerability is recorded against this plugin.

  2. 2

    Swap “popups” for “cross sells”

    “popups” isn't earning its slot: you're not in the first 24 results for its own search. “cross sells” sits at #4 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.

  3. 3

    Check what changed in recent releases and reviews, then promote the fix.

    30-day download momentum is -24% while the Page Builders category median is +9%. The decline is steeper than the market, which points at something plugin-specific.

Ranking signals

Listing score 98/100

  • Update recency Strong

    Updated 7 days ago

  • WP compatibility Strong

    Tested up to WordPress 7.1.4, the current branch or newer

  • Rating quality Strong

    4.7★ over 116 reviews, weighted for review count to 4.5★

  • Listing tuning Strong

    5 of 5 tags set · short description in place

What we found

1 critical 1 to fix 1 opportunity 1 market context 1 strength
✕

Open security vulnerability

Critical

A known unpatched vulnerability is recorded against this plugin.

What to do: Patch and release an advisory before anything else.

!

Downloads are cooling

Needs work

30-day download momentum is -24% while the Page Builders category median is +9%. The decline is steeper than the market, which points at something plugin-specific.

What to do: Check what changed in recent releases and reviews, then promote the fix.

↗

Readme fails 1 of 8 AI readiness checks

Opportunity

AI assistants recommend what they can quote. Failing: names who it is for. One audience phrase ("if you need"); say who the plugin is for and what they use it for.

What to do: Rewrite the readme so each failed check passes: say the job in the first line, answer real questions in the FAQ, name who it is for and what it works with, and use headings and lists. For the same check on your plugin's own website, run the free AI visibility scan from AgentVania.

Run the free AI visibility scan →
≈

Light support activity. Few recent support threads, so there is no backlog to report.

✓

Actively maintained. Updated within the last quarter, a strong trust and ranking signal.

Downloads, last 2 years

From our own archive, not wp.org's current-week figure.

1406 Nov 2026

WP Mayor

Plugin promotion & growth

Work through the fixes, then put Upsell Funnel Builder for WooCommerce in front of the right audience.

WP Mayor reviews and newsletter features reach WordPress users who are choosing plugins.

  • A WP Mayor review. An independent, in-depth review in front of a high-intent audience.
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  • A sponsored placement. Targeted visibility across WP Mayor for a defined campaign.
Plugin Upsell Funnel Builder for WooCommerce – Create Upsells, Cross-Sells, Order Bumps, Frequently Bought, and Popups.

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