wp.org search vs our merit ranking: “upsell”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “upsell”, we agree with wp.org on the top plugin, and our order differs from theirs on 13 of the top 20. 9 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Upzell Checkout Upsell Funnel for WooCommerce shows at wp.org #5 but places #23 on merit, a gap of 18 places. Its 600+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

FunnelKit – Funnel Builder Plugin for WooCommerce Checkout places #8 on merit, 5.0★ from 1028 reviews, but shows at wp.org #18. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin signals wp.org

UpsellWP – Upsell and Related Products Offers for WooCommerce 5K+ · 4.9★ (149) throws errorsnot PHP-current wp.org #1 2

Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7323) not PHP-currentheavy footprint wp.org #3 ↑2 1 too low 3

Upsell Funnel Builder for WooCommerce – Create Upsells, Cross-Sells, Order Bumps, Frequently Bought, and Popups. 2K+ · 4.7★ (116) throws errorsnot PHP-current wp.org #2 1 too high 4

Forminator Forms – Contact Form, Payment Form & Custom Form Builder 600K+ · 4.8★ (2144) wp.org #12 ↓1 8 too low 5

WPFunnels – Funnel Builder for WooCommerce with Checkout & One Click Upsell 5K+ · 4.9★ (175) wp.org #9 ↓2 4 too low 6

Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder 600K+ · 4.9★ (4514) wp.org #15 ↓1 9 too low 7

FunnelKit – Funnel Builder Plugin for WooCommerce Checkout 30K+ · 5.0★ (1028) wp.org #18 ↑1 10 too low 9

CartFlows – Funnel Builder & Checkout Plugin for WooCommerce 200K+ · 4.8★ (517) throws errorsnot PHP-current wp.org #10 ↓1 1 too low 10

Payment Plugins for PayPal WooCommerce 80K+ · 4.8★ (127) throws errorsnot PHP-current wp.org #8 ↑5 2 too high 11

Side Cart Woocommerce | Woocommerce Cart 70K+ · 4.9★ (453) wp.org #17 ↑1 6 too low 12

One Click Upsell Funnel for Woocommerce 1K+ · 4.5★ (98) throws errorsnot PHP-current wp.org #7 ↓1 5 too high 13

MailPoet – Newsletters, Email Marketing, and Automation 500K+ · 4.4★ (1435) heavy footprint wp.org #16 ↓1 3 too low 14

SureCart – Ecommerce Made Easy For Selling Physical Products, Digital Downloads, Subscriptions, Donations, & Payments 80K+ · 4.8★ (288) heavy footprint wp.org #19 ↓2 5 too low 15

FluentSMTP – WP Mail SMTP Plugin with Amazon SES, SendGrid, Mailgun, Postmark, Cloudflare, toSend, Gmail and Any SMTP 700K+ · 4.8★ (410) wp.org #21 ↓1 6 too low 16

Sliding Cart for WooCommerce by FunnelKit – Skip Cart & Reach WooCommerce Checkout Faster 30K+ · 5.0★ (111) throws errorsnot PHP-current wp.org #13 ↑3 3 too high 17

UpSell for WooCommerce 200+ · 5.0★ (4) thin reviews wp.org #4 ↓1 13 too high 18

FluentSnippets – High-Performance Code Snippets, Header & Footer Code, Custom CSS & PHP Code Manager 50K+ · 4.7★ (78) wp.org #24 6 too low 19

Custom Fonts – Host Your Fonts Locally 400K+ · 4.3★ (62) wp.org #22 3 too low 20

StoreGrowth – Upsell, BOGO, Quick View, Direct Checkout & Side Cart for WooCommerce 2K+ · 5.0★ (7) throws errorsnot PHP-current thin reviews wp.org #11 ↓1 9 too high 21

Modern Cart – WooCommerce Side Cart & Popup Cart 60K+ · 4.9★ (16) throws errorsnot PHP-current thin reviews wp.org #23 ↑1 2 too low 22

Leo Product Recommendations: Upsell Popup, Frequently Bought Together & Cart Drawer for WooCommerce 400+ · 5.0★ (12) throws errorsnot PHP-current thin reviews wp.org #20 2 too high 23

Upzell Checkout Upsell Funnel for WooCommerce 600+ · 5.0★ (1) throws errorsnot PHP-current thin reviews wp.org #5 ↓1 18 too high 24

WPC Smart Linked Products – Upsells & Cross-sells for WooCommerce 600+ · 5.0★ (2) throws errorsnot PHP-current thin reviews wp.org #14 ↓2 10 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.