Running audit
Smart Variation Swatches and Attribute Filters for
- Pulling install history
- Scoring plugin health
- Checking ranking factors
- Reading recent reviews
- Writing your report
Plugin audit
Smart Variation Swatches and Attribute Filters for
Smart Variation Swatches and Attribute Filters for is solid but leaving growth on the table.
Active installs
3K+
Rating
3.2★
13 reviews
Downloads / 30d
753
Momentum
+6%
30d vs the 30d before
Against 5563 tracked eCommerce plugins: health 63 vs 68 average · rating 3.55★ vs 3.84★.
What we found
Update cadence is slipping
Needs workLast updated 13 months ago. Freshness is one of the strongest directory-ranking signals.
What to do: Get back on a visible release cadence, even minor releases.
Rating below category benchmark
Needs workYour adjusted 3.55★ trails the eCommerce average of 3.84★.
What to do: Close the gap with targeted UX fixes and review recovery.
Review volume is thin
OpportunityOnly 13 ratings. A handful of reviews makes your star average fragile and weakens trust at install time.
What to do: Run a structured in-plugin review prompt and a review campaign.
Downloads, last 2 years
From our own archive, not wp.org's current-week figure.
WP Mayor
Plugin promotion & growth
Close the gaps above, then put Smart Variation Swatches and Attribute Filters for in front of the right audience.
WP Mayor helps plugin teams sharpen the product story and amplify it to a high-intent WordPress audience.
- A WP Mayor review. An independent, in-depth review in front of a high-intent audience.
- Newsletter coverage. A feature in the WP Mayor newsletter, straight to subscribers.
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- A sponsored placement. Targeted visibility across WP Mayor for a defined campaign.
- Growth consulting. Work with our team directly on positioning, distribution and conversion.