Callback24 moved down one install band, 400+ to 300+. That's a single step across the whole window, so there's no trajectory to draw. The download trend below moves daily.
Metric
Callback24
Buttonizer
Active installsModeled from the public "N+" band and recent downloads.
300–400
70K–80K ✓
Install trendChange in active installs across the charted window.
-25%
0% ✓
Overall health
D · 50
A · 88 ✓
MaintenanceHow recently the plugin was updated.
16/100
100/100 ✓
Rating qualityVolume-adjusted review quality.
74/100
86/100 ✓
SupportShare of forum threads marked resolved.
70/100
70/100
Rating (weighted for review count)
4.0★
4.4★ ✓
Reviews
1
151 ✓
Ranking optimizationHow well the listing is tuned to rank on wp.org.
55/100
83/100 ✓
Removal riskMaintenance signals that precede a wp.org closure. Not an official status.
Elevated
Low ✓
Last updated
2.5y ago
21d ago ✓
Downloads · 30d
148
39K ✓
Install conversionActive installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.
6.1% ✓
3.0%
Category
Email & Marketing
Email & Marketing
✓ marks the stronger plugin on each row. Rows where they're level show no marker.
Release activity
Callback24Buttonizer
7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.