CausalFunnel A/B Testing vs Unbounce Landing Pages

Head-to-head on the signals that matter, from the public WordPress.org data.

Health B84

Health B80

Active-install trajectory

CausalFunnel A/B Testing moved down one install band, 20+ to 10+. That's a single step across the whole window, so there's no trajectory to draw. The download trend below moves daily.

Metric	CausalFunnel A/B Testing	Unbounce Landing Pages
Active installs Modeled from the public "N+" band and recent downloads.	10–20	10K–20K ✓
Install trend Change in active installs across the charted window.	-50%	0% ✓
Overall health	B · 84 ✓	B · 80
Maintenance How recently the plugin was updated.	100/100	100/100
Rating quality Volume-adjusted review quality.	76/100 ✓	64/100
Support Share of forum threads marked resolved.	70/100	70/100
Rating (weighted for review count)	4.1★ ✓	3.6★
Reviews	2	11 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	89/100	91/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Low	Low
Last updated	19d ago ✓	2mo ago
Downloads · 30d	303	2.8K ✓
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.	0.3%	2.3% ✓
Category	eCommerce	Uncategorized

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

CausalFunnel A/B TestingUnbounce Landing Pages

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.