Unbounce Landing Pages
by Unbounce · Uncategorized
Unbounce is the most powerful standalone landing page builder available.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 80/100
no flags
Active installs
10K+
≈16K estimated
Momentum
+102%
downloads vs prior 30d
Biggest opportunity: Rating quality scores 61/100. Too few reviews to rank on quality — nudge happy users to leave one.
80 health vs 58 average across 25,736 Uncategorized plugins
Install conversion
How it's measured →2.3%
of downloads still active
At least 10K of 439.8K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,764 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 2 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 50 days ago
Tested up to WordPress 7.1.4, the current branch or newer
3.2★ over 11 reviews, smoothed to 3.94★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
39
Momentum
Losing ground
-0.2
Velocity
places per keyword, 28d
18%
Breadth
of keywords climbing, 28d
+0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| unbounce your tag | #1 | #4 | 0 |
| split testing your tag | #6 | #13 | 0 |
| a b testing your tag | #6 | #21 | up 2 |
| cro your tag | #6 | #11 | up 1 |
| landing pages | #7 | #21 | 0 |
| landing | #7 | #20 | up 1 |
| themeforest | #4 | #8 | 0 |
| landing page | #7 | #22 | up 2 |
| standalone | #9 | #21 | down 2 |
| landing page builder | #14 | #23 | up 1 |
| tagging | #14 | #20 | up 1 |
| salesforce | #21 | #22 | 0 |
| wordpress landing page plugin | #13 | #24 | 0 |
| wysiwyg | #24 | #24 | down 1 |
| landing page wordpress plugin | #16 | #24 | up 1 |
| split page | #16 | #22 | 0 |
| page testing | #21 | #22 | 0 |
| landing builder | #24 | #24 | — |
| a/b testing your tag | Not checked yet | ||
25 searches this plugin appeared in over the last 90 days, 18 listed. 7 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Your five tags are all earning their place. Each gets you onto page 1 of its own search, so none is worth giving up. “themeforest”, “landing” and “landing page” (#4, #7 and #7 untagged) would be the next worth testing if a slot frees up.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 19.3K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
2
releases in the last 12 months
2mo ago
latest release · v1.1.6 · 11 Sep 2026
68
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 84% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10K+”. Our estimate pins where the real number sits.
Crossed into this band 23 months ago; the previous band took 5.4 years to cross, which places it about 64% of the way through.
Install history since 29 Sep 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ wardencenter6.9y ago
You can’t do anything with this plugin except signup for a free TRIAL. useless and should be removed from wordpress.org
Read on wp.org ↗ - ★★★★★ Vikid7.1y ago
others complain about only can be used on subscription, dude pls
Read on wp.org ↗ - ★★★★★ kuicklaunch7.4y ago
Especially if you run PPC campaigns
Read on wp.org ↗ - ★★★★★ egonspangler1008.4y ago
This company continued to billing me after I cancelled my plan. To the tune of almost $1000. Yes, I should have noticed. But the way their customer service treated me (tough luck), is a good indication of why you shouldn’t want to do business with them. They do not care about creating value for you, they only want to take money from you. Run away. This topic was modified 8 years, 1 month ago by egonspangler100.
Read on wp.org ↗ - ★★★★★ emdoub9.1y ago
Yes, Unbounce is a subscription service, but this plugin is a freebie, remarkably easy to use, and works beautifully for me. If you’re using Unbounce to build your landing or squeeze pages, get this.
Read on wp.org ↗ - ★★★★★ VinnieJT10.3y ago
Ya it clearly says in the description free but should be more prominent. Been using a long time, so nice to fire off landing pages so easy.
Read on wp.org ↗ - ★★★★★ KristianJI10.5y ago
I am really impressed by how easy this was. There was simply just one button. Kudos to the developers.
Read on wp.org ↗ - ★★★★★ jacob.levi10.5y ago
Basically it – plugin doesn’t function.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.1.4 Added support for PHP 8 1.1.4
- — Version 1.1.3 Tested with WP 6.7 1.1.3
- — Version 1.1.2 Eliminates PHP Warnings 1.1.2
- — Version 1.1.1 Changes to the way the plugin filters headers and cookies using a dynamic configuration. Tested with WP 6.4 1.1.1
- — Version 1.1.0 Changes the method used to communicate with Unbounce servers, which will improve the resilience of your pages to denial-of-service attacks Tested with WP 6.3 Important : please upgrade to this version as soon as possible 1.1.0
- — Version 1.0.49 Added setting to customize response headers forwarded from Unbounce 1.0.49
Security history
via Wordfence IntelligenceAll 2 disclosed vulnerabilities are patched in the current version (1.1.6). Sites still on an older version should update.
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.8.1
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Share of voice
How often each assistant names Unbounce Landing Pages when asked about this topic, where it comes in the answer, and how that compares with its wp.org search position. Latest run 25 Oct 2026.
- Assistants
- ChatGPT, Claude
- Topics tracked
- Landing pages
Readme readiness
4 of 8 pass · checked 26 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 4 questions in the FAQ.
- ✓ FAQ asks real questions 4 of 4 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Mailchimp, HubSpot, Google Analytics, Salesforce.
- ! Headings and lists 0 headings and 2 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 1,362 characters of description.
- ! Tags match the text Only 2 of 5 tags appear in the text ("a b testing", "CRO", "split testing" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-11-30 20K+ → 10K+ down after 1961 days in tier
- 2019-07-19 10K+ → 20K+ up after 852 days in tier
- 2017-03-19 9K+ → 10K+ up after 145 days in tier
- 2016-10-25 6K+ → 9K+ up after 137 days in tier
- 2016-06-10 3K+ → 6K+ up after 154 days in tier
- 2016-01-08 2K+ → 3K+ up after 38 days in tier
- 2015-12-01 1K+ → 2K+ up after 46 days in tier
- 2015-10-16 600+ → 1K+ up after 17 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Landing Lion Landing Pages 10+ installs · 3.6★ · 4 shared tags -
Nelio A/B Testing – AB Tests and Heatmaps for Better Conversion Optimization 4K+ installs · 4.7★ · 3 shared tags A -
Personizely — A/B Testing, Personalization, Popups & CRO 300+ installs · 4.5★ · 3 shared tags A -
PageTest.ai – AI-Powered A/B and Multivariate Testing for WordPress 10+ installs · 4.0★ · 3 shared tags C -
Spliteezy – A/B Split Tests Made Easy — installs · 3.6★ · 3 shared tags -
Bluvia – A/B Testing & CRO Tool — installs · 3.6★ · 3 shared tags
Embed this report card
Drop a live Pulse card for Unbounce Landing Pages into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/unbounce" width="480" height="300" style="border:0" loading="lazy" title="Unbounce Landing Pages — Plugin Pulse"></iframe> Unbounce Landing Pages: 10K+ active installs, 3.2★ (11 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/unbounce
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