Incognito Admin Manager vs White Label

Head-to-head on the signals that matter, from the public WordPress.org data.

Health B75

Health A89

Active-install trajectory

Incognito Admin Manager moved up one install band, 10+ to 20+. That's a single step across the whole window, so there's no trajectory to draw. The download trend below moves daily.

Metric	Incognito Admin Manager	White Label
Active installs Modeled from the public "N+" band and recent downloads.	20–30	10K–20K ✓
Install trend Change in active installs across the charted window.	+100% ✓	0%
Overall health	B · 75	A · 89 ✓
Maintenance How recently the plugin was updated.	76/100	100/100 ✓
Rating quality Volume-adjusted review quality.	78/100	90/100 ✓
Support Share of forum threads marked resolved.	70/100	70/100
Rating (weighted for review count)	4.1★	4.6★ ✓
Reviews	3	21 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	82/100	96/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Low	Low
Last updated	9mo ago	3mo ago ✓
Downloads · 30d	54	3.1K ✓
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.	3.0%	3.2% ✓
Category	Admin & Utilities	Admin & Utilities

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

Incognito Admin ManagerWhite Label

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.