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MailOptin vs CM Pop-Up

Head-to-head on the signals that matter, from the public WordPress.org data.

MailOptin is the safest pick: health A · 91 against 80 for CM Pop-Up, led by stronger rating quality.

Active-install trajectory

MailOptin moved down one install band, 20K+ to 10K+; CM Pop-Up moved down one install band, 9K+ to 8K+. That's a single step across the whole window, so there's no trajectory to draw. The download trend below moves daily.

Metric	MailOptin	CM Pop-Up
Active installs Modeled from the public "N+" band and recent downloads.	10K–20K ✓	8K–9K
Active installs, change over ~6 months Compares the public install bands. One band step shows as the band change, not a percentage.	20K+ → 10K+	-11% ✓
Overall health	A · 91 ✓	B · 80
Maintenance How recently the plugin was updated.	100/100	100/100
Rating quality Volume-adjusted review quality.	95/100 ✓	65/100
Support Share of forum threads marked resolved.	70/100	70/100
Rating (weighted for review count)	4.8★ ✓	3.6★
Reviews	438 ✓	13
Ranking optimization How well the listing is tuned to rank on wp.org.	99/100 ✓	92/100
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Low	Low
Last updated	24d ago	24d ago
Downloads, last 30d	24.8K ✓	5.5K
Download momentum, last 30d vs prior 30d Dips that follow a release spike are normal: wp.org counts every update as a download, so the weeks after a release run lower.	+64%	+135%
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.	0.4%	1.5% ✓
Category	Email & Marketing	Page Builders

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

MailOptinCM Pop-Up

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.