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MAIRDUMONT NETLETIX ads.txt Agent vs PurpleAds Ads.txt Manager
Head-to-head on the signals that matter, from the public WordPress.org data.
Active-install trajectory
MAIRDUMONT NETLETIX ads.txt Agent PurpleAds Ads.txt Manager
Active installs, each indexed to 100 at the start of the window. A line above 100 is growing its install base, below 100 is shrinking.
| Metric | MAIRDUMONT NETLETIX ads.txt Agent | PurpleAds Ads.txt Manager |
|---|---|---|
| Active installs Modeled from the public "N+" band and recent downloads. | 10–20 | 70–80 ✓ |
| Install trend Change in active installs across the charted window. | 0% ✓ | -22% |
| Overall health | D · 41 | D · 47 ✓ |
| Maintenance How recently the plugin was updated. | 3/100 | 8/100 ✓ |
| Rating quality Volume-adjusted review quality. | 65/100 | 74/100 ✓ |
| Support Share of forum threads marked resolved. | 70/100 | 70/100 |
| Rating (adjusted) | 3.60★ | 3.98★ ✓ |
| Reviews | 0 | 1 ✓ |
| Ranking optimization How well the listing is tuned to rank on wp.org. | 37/100 | 53/100 ✓ |
| Removal risk Maintenance signals that precede a wp.org closure. Not an official status. | High | Elevated ✓ |
| Last updated | 8.2y ago | 3.0y ago ✓ |
| Downloads · 30d | 26 | 82 ✓ |
| Category | Uncategorized | Uncategorized |
✓ marks the stronger plugin on each row. Rows where they're level show no marker.
Release activity
MAIRDUMONT NETLETIX ads.txt Agent PurpleAds Ads.txt Manager
7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.