Popupsmart vs Icegram Engage

Head-to-head on the signals that matter, from the public WordPress.org data.

Health C69

Health A90

Active-install trajectory

Popupsmart moved down one install band, 700+ to 600+. That's a single step across the whole window, so there's no trajectory to draw. The download trend below moves daily.

Metric	Popupsmart	Icegram Engage
Active installs Modeled from the public "N+" band and recent downloads.	600–700	10K–20K ✓
Install trend Change in active installs across the charted window.	-14%	0% ✓
Overall health	C · 69	A · 90 ✓
Maintenance How recently the plugin was updated.	65/100	100/100 ✓
Rating quality Volume-adjusted review quality.	74/100	93/100 ✓
Support Share of forum threads marked resolved.	70/100	70/100
Rating (adjusted)	3.98★	4.67★ ✓
Reviews	1	370 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	73/100	84/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Low	Low
Last updated	11mo ago	3d ago ✓
Downloads · 30d	340	26.1K ✓
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.	6.4% ✓	0.4%
Category	Page Builders	Page Builders

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

PopupsmartIcegram Engage

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.