Simple metadata vs Schema

Head-to-head on the signals that matter, from the public WordPress.org data.

Health D41

Health C64

Active-install trajectory

Schema moved down one install band, 40K+ to 30K+. That's a single step across the whole window, so there's no trajectory to draw. The download trend below moves daily.

Metric	Simple metadata	Schema
Active installs Modeled from the public "N+" band and recent downloads.	10–20	30K–40K ✓
Install trend Change in active installs across the charted window.	0% ✓	-25%
Overall health	—	C · 64 ✓
Maintenance How recently the plugin was updated.	3/100	45/100 ✓
Rating quality Volume-adjusted review quality.	—	82/100 ✓
Support Share of forum threads marked resolved.	—	70/100 ✓
Rating (adjusted)	—	4.26★ ✓
Reviews	0	221 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	38/100	66/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	High	Low ✓
Last updated	6.8y ago	1.4y ago ✓
Downloads · 30d	42	2.2K ✓
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.	0.5%	2.1% ✓
Category	SEO	SEO

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

Simple metadataSchema

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.