Trigger vs Icegram Mailer

Head-to-head on the signals that matter, from the public WordPress.org data.

Health B75

Health A89

Active-install trajectory

Icegram Mailer moved up one install band, 1K+ to 2K+. That's a single step across the whole window, so there's no trajectory to draw. The download trend below moves daily.

Metric	Trigger	Icegram Mailer
Active installs Modeled from the public "N+" band and recent downloads.	—	2K–3K ✓
Install trend Change in active installs across the charted window.	—	+100% ✓
Overall health	—	A · 89 ✓
Maintenance How recently the plugin was updated.	88/100	100/100 ✓
Rating quality Volume-adjusted review quality.	—	89/100 ✓
Support Share of forum threads marked resolved.	—	70/100 ✓
Rating (adjusted)	—	4.51★ ✓
Reviews	0	15 ✓
Ranking optimization How well the listing is tuned to rank on wp.org.	88/100	93/100 ✓
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Low	Low
Last updated	6mo ago	5d ago ✓
Downloads · 30d	52	1.1K ✓
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.	—	8.8% ✓
Category	Email & Marketing	Email & Marketing

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

TriggerIcegram Mailer

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.