Icegram Mailer – Reliable Email Deliverability, No-Code SMTP Replacement & Email Logs for WordPress
by Icegram · Email & Marketing
Also makes 8 other plugins · 64.2K+ installs across the portfolio →
Fix WordPress & WooCommerce email delivery without complex SMTP setup. Built-in sending service, 200 free emails/month, email logs & 1-click resend.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 90/100
no flags
Active installs
2K+
≈2.3K estimated
Momentum
+23%
downloads vs prior 30d
Biggest opportunity: Swap “email delivery” and “smtp” for “sendgrid smtp” and “outgoing email”. “email delivery” isn't earning its slot: you're not in the first 24 results for its own search. “sendgrid smtp” sits at #22 untagged, close enough for a declared tag to move it up. “smtp” isn't earning its slot: you're not in the first 24 results for its own search. “outgoing email” sits at #23 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
90 health vs 66 average across 2,120 Email & Marketing plugins
Install conversion
How it's measured →8.8%
of downloads still active
At least 2K of 22.8K lifetime downloads are still running, above its category: the median Email & Marketing plugin keeps 0.9%, across 1,294 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 9 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Updated 5 days ago
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 15 reviews, smoothed to 4.31★ and held back under 25 reviews
5 of 5 tags set · short description in place
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
43
Momentum
Holding steady
+0.0
Velocity
places per keyword, 28d
28%
Breadth
of keywords climbing, 28d
+0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| replacement | #3 | #7 | up 1 |
| mailer | #6 | #12 | 0 |
| deliverability | #10 | #13 | 0 |
| email deliverability | #10 | #15 | down 2 |
| woocommerce mailer | #4 | #11 | up 2 |
| smtp mailer | #9 | #13 | 0 |
| email logs your tag | #17 | #21 | up 2 |
| resend | #18 | #19 | 0 |
| email sending your tag | #22 | #22 | 0 |
| wordpress smtp your tag | #23 | #18 | down 1 |
| page replacement | #10 | #18 | — |
| sendgrid smtp | #22 | #16 | up 1 |
| temporary email | #23 | #22 | up 1 |
| email log | #23 | #23 | down 4 |
| mailpoet | #23 | #22 | up 1 |
| outgoing email | #23 | #20 | 0 |
| smtp email solution | #17 | #20 | 0 |
| woocommerce email inquiry | #16 | #21 | 0 |
| resend email | #22 | #20 | up 2 |
| email delivery your tag | Not in the top 24 | ||
| smtp your tag | Not in the top 24 | ||
64 searches this plugin appeared in over the last 90 days, 19 listed. 45 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “email delivery” and “smtp” for “sendgrid smtp” and “outgoing email”. “email delivery” isn't earning its slot: you're not in the first 24 results for its own search. “sendgrid smtp” sits at #22 untagged, close enough for a declared tag to move it up. “smtp” isn't earning its slot: you're not in the first 24 results for its own search. “outgoing email” sits at #23 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 21 Mar 2025 · 590 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 3.4K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
9
releases in the last 12 months
1mo ago
latest release · v1.0.15 · 18 Sep 2026
16
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “2K+”. Our estimate pins where the real number sits.
Crossed into this band 3 months ago; a band this size takes about a year or more to cross, which places it about 28% of the way through.
At the current install trend, crossing 3K+ in roughly 126 days.
Install history since 20 Mar 2025
Recent reviews
All reviews on wp.org ↗- ★★★★★ merajulbdc7mo ago
Honestly telling, this is the most satisfactory feeling I have ever got. I have been using so many plugins and wordpress websites. However, I will point out the support. They helped me so quickly, answered my questions and solved my problems in an instant. Thank you again for such a great plugin as well as your support. Cheers!
Read on wp.org ↗ - ★★★★★ vginasands11mo ago
Very easy to use and very effective.
Read on wp.org ↗ - ★★★★★ Dr. Cecil W Thorn11mo ago
Had a problem with the email upgrade, and they fixed it very fast. They do great work and great support
Read on wp.org ↗ - ★★★★★ fenix7112mo ago
work flawlessly and also with php mailer
Read on wp.org ↗ - ★★★★★ tushar2351.0y ago
Icegram mailer plugin is incredibly user-friendly, making it an outstanding choice without requiring any additional setup or configuration. It’s simply fantastic. Great job, keep it going!
Read on wp.org ↗ - ★★★★★ Oliver Junior1.1y ago
Great and the more fast to config this, really the simple click and working, congratulations!
Read on wp.org ↗ - ★★★★★ Sudipto Roy1.2y ago
It is awesome, solves mailing issues within a onestop plugin.
Read on wp.org ↗ - ★★★★★ jack3351.2y ago
WE like very much Icegram Mailer – automatic send, awesome.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.0.12 Update: Tested up to WordPress 7.0 Fix: Next reset date now displays in the site’s local time Fix: Corrected failed email count in monthly summary emails Fix: Resolved email sending issue with multiple recipients 1.0.12
- — Version 1.0.11 Improvement: Added option to customize “Reply-To” email address Improvement: Enhanced email logs management with search, resend, and delete options 1.0.11
- — Version 1.0.10 Improvement: Added option to fetch email usage data Improvement: Notify admin when email sending fails or sending limit is reached Fix: Resolved PHP warning “Unsupported value type” 1.0.10
- — Version 1.0.9 Improvement: Added option to “Resend” emails 1.0.9
- — Version 1.0.8 Fix: Resolved “API key is empty” error when sending emails in some cases Update: Tested up to WordPress 6.9 1.0.8
- — Version 1.0.7 New: Added translations for Spanish, French, Portuguese, Italian, German 1.0.7
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.0.15). Sites still on an older version should update.
- Patched Medium · 4.9 Icegram Mailer <= 1.0.12 - Authenticated (Administrator+) SQL Injection via 'fields' Parameter ↗2026-07-31 CVE-2026-15951 Improper Neutralization of Special Elements used in an SQL Command Affects <= 1.0.12 Patched in 1.0.13
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 3 languages, 1 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 8 questions in the FAQ.
- ✓ FAQ asks real questions 8 of 8 read like questions a user would type.
- ✓ Names who it is for Names its audience or use cases ("built for", "for developers").
- ✓ Names what it works with Mentions WooCommerce, Elementor, Contact Form 7, WPForms and 8 more.
- ✓ Headings and lists 7 headings and 6 lists.
- ✓ Enough to quote 6,234 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-07-19 1K+ → 2K+ up after 1 days in tier
- 2026-07-18 2K+ → 1K+ down after 3 days in tier
- 2026-07-15 1K+ → 2K+ up after 222 days in tier
- 2025-12-05 900+ → 1K+ up after 14 days in tier
- 2025-11-21 800+ → 900+ up after 15 days in tier
- 2025-11-06 700+ → 800+ up after 47 days in tier
- 2025-09-20 600+ → 700+ up after 14 days in tier
- 2025-09-06 500+ → 600+ up after 11 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Post SMTP – Complete Email Delivery and SMTP Solution with Email Logs, Alerts, Backup SMTP & Mobile App 300K+ installs · 4.7★ · 3 shared tags A -
Easy WP SMTP – WordPress SMTP and Email Logs: Gmail SMTP, Office 365, Outlook, Custom SMTP, and more 500K+ installs · 4.6★ · 2 shared tags A -
GoSMTP – SMTP for WordPress 500K+ installs · 4.1★ · 2 shared tags B -
SureMail – SMTP and Email Logs Plugin with Amazon SES, Postmark, and Other Providers 200K+ installs · 4.4★ · 2 shared tags B -
Solid Mail – SMTP email and logging made by SolidWP 60K+ installs · 4.2★ · 2 shared tags B -
WP Offload SES Lite 10K+ installs · 4.2★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Icegram Mailer – Reliable Email Deliverability, No-Code SMTP Replacement & Email Logs for WordPress into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/icegram-mailer" width="480" height="300" style="border:0" loading="lazy" title="Icegram Mailer – Reliable Email Deliverability, No-Code SMTP Replacement & Email Logs for WordPress — Plugin Pulse"></iframe> Icegram Mailer – Reliable Email Deliverability, No-Code SMTP Replacement & Email Logs for WordPress: 2K+ active installs, 5.0★ (15 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/icegram-mailer
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