URL Shortify vs LinkCentral

Head-to-head on the signals that matter, from the public WordPress.org data.

URL Shortify

by KaizenCoders

Health A89

LinkCentral

by Design for WP

Health A89

Active-install trajectory

URL ShortifyLinkCentral

Active installs, each indexed to 100 at the start of the window. A line above 100 is growing its install base, below 100 is shrinking.

Metric	URL Shortify	LinkCentral
Active installs Modeled from the public "N+" band and recent downloads.	10K–20K ✓	400–500
Install trend Change in active installs across the charted window.	0%	+33% ✓
Overall health	A · 89	A · 89
Maintenance How recently the plugin was updated.	100/100	100/100
Rating quality Volume-adjusted review quality.	91/100 ✓	90/100
Support Share of forum threads marked resolved.	70/100	70/100
Rating (weighted for review count)	4.6★ ✓	4.6★
Reviews	169 ✓	19
Ranking optimization How well the listing is tuned to rank on wp.org.	98/100 ✓	96/100
Removal risk Maintenance signals that precede a wp.org closure. Not an official status.	Low	Low
Last updated	22d ago	12d ago ✓
Downloads · 30d	19.3K ✓	1.1K
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower.	1.5%	3.7% ✓
Category	Uncategorized	Analytics

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

URL ShortifyLinkCentral

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.