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Smush vs Imagify Image Optimization: Optimize Images

Head-to-head on the signals that matter, from the public WordPress.org data.

Active-install trajectory

Imagify Image Optimization: Optimize Images moved down one install band, 1M+ to 900K+. That's a single step across the whole window, so there's no trajectory to draw. The download trend below moves daily.

Metric Smush Imagify Image Optimization: Optimize Images
Active installs Modeled from the public "N+" band and recent downloads. 1M–2M ✓ 900K–1M
Install trend Change in active installs across the charted window. 0% ✓ -10%
Overall health A · 97 ✓ A · 87
Maintenance How recently the plugin was updated. 100/100 100/100
Rating quality Volume-adjusted review quality. 96/100 ✓ 83/100
Support Share of forum threads marked resolved. 92/100 ✓ 70/100
Rating (weighted for review count) 4.8★ ✓ 4.3★
Reviews 6,053 ✓ 1,657
Ranking optimization How well the listing is tuned to rank on wp.org. 97/100 ✓ 92/100
Removal risk Maintenance signals that precede a wp.org closure. Not an official status. Low Low
Last updated 2d ago ✓ 2mo ago
Downloads · 30d 996.6K ✓ 182.3K
Install conversion Active installs over lifetime downloads. Downloads include every update, so older and more frequently released plugins read lower. 1.4% 4.2% ✓
Category Performance Performance

✓ marks the stronger plugin on each row. Rows where they're level show no marker.

Release activity

SmushImagify Image Optimization: Optimize Images

7-day average daily downloads. Downloads spike for about a week after each release as the install base re-downloads, so read this as release cadence, not growth.