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Search: state of the market

608 tracked plugins · 2.6M+ active installs · 1,179,506 downloads in the last 30 days · average health 60/100

The read · 2026-08-17

The biggest plugin here is a database tool

Better Search Replace holds 38 percent of this category's installs, and none of that has anything to do with site search. It's what you run during a migration. It's also the only plugin in the category past a million installs. Search Regex and Real-Time Find and Replace sit near the top for the same reason: developer maintenance tools that happen to share a word with what visitors do. Read category size as a measure of demand for site search and you'll read it wrong.

String Locator is the one to treat with suspicion. It's past 100,000 installs and hasn't shipped a release in 579 days, closing on two years, while its user ratings sit comfortably above 4.5. Installed base is a lagging indicator, and that's a plugin living on inertia.

The real search plugins are all defending

Relevanssi released 10 days ago. Advanced Woo Search released 4 days ago, HUSKY 7 days ago, Filter Everything 12. Ivory Search carries the best user ratings in the top ten at 4.89 and shipped within the last two months. Anyone hoping for an opening at the top of WordPress site search won't find one here. These are actively maintained products with attentive authors, and the WooCommerce filtering plugins sitting just behind them are shipping at the same pace.

Nothing is breaking in

Every plugin that grew in the last 90 days is tiny. The best of them, Category Filter Block, went from roughly 60 to 100 installs. The one semantic-search entrant, AI Search for WooCommerce, moved from 10 to 30. That's real growth and no threat to anybody. If AI is going to change how WordPress sites search their own content, it isn't showing up in the numbers yet.

Category downloads fell 25.7 percent across the three months, which is steep given how steadily the incumbents are shipping. Fewer new sites reaching for these tools is the likeliest explanation, though the cause isn't visible in the data. More than half of the 607 plugins tracked are in poor health, so most of that tail isn't really competing. This is a moat.

The biggest plugin here is a database tool

Better Search Replace holds 38 percent of this category's installs, and none of that has anything to do with site search. It's what you run during a migration. It's also the only plugin in the category past a million installs. Search Regex and Real-Time Find and Replace sit near the top for the same reason: developer maintenance tools that happen to share a word with what visitors do. Read category size as a measure of demand for site search and you'll read it wrong.

String Locator is the one to treat with suspicion. It's past 100,000 installs and hasn't shipped a release in 579 days, closing on two years, while its user ratings sit comfortably above 4.5. Installed base is a lagging indicator, and that's a plugin living on inertia.

The real search plugins are all defending

Relevanssi released 10 days ago. Advanced Woo Search released 4 days ago, HUSKY 7 days ago, Filter Everything 12. Ivory Search carries the best user ratings in the top ten at 4.89 and shipped within the last two months. Anyone hoping for an opening at the top of WordPress site search won't find one here. These are actively maintained products with attentive authors, and the WooCommerce filtering plugins sitting just behind them are shipping at the same pace.

Nothing is breaking in

Every plugin that grew in the last 90 days is tiny. The best of them, Category Filter Block, went from roughly 60 to 100 installs. The one semantic-search entrant, AI Search for WooCommerce, moved from 10 to 30. That's real growth and no threat to anybody. If AI is going to change how WordPress sites search their own content, it isn't showing up in the numbers yet.

Category downloads fell 25.7 percent across the three months, which is steep given how steadily the incumbents are shipping. Fewer new sites reaching for these tools is the likeliest explanation, though the cause isn't visible in the data. More than half of the 607 plugins tracked are in poor health, so most of that tail isn't really competing. This is a moat.

Top plugins

By active installs, open plugins only

1 Better Search Replace 1M+ installs · 4.3★ 1M+ A87 2 Search Regex 100K+ installs · 4.7★ 100K+ A90 3 Relevanssi – A Better Search 100K+ installs · 4.8★ 100K+ A92 4 String locator 100K+ installs · 4.6★ 100K+ C64 5 Ivory Search – WordPress Search Plugin 100K+ installs · 4.9★ 100K+ A92 6 Go Live Update Urls 90K+ installs · 4.5★ 90K+ A88 7 HUSKY – Products Filter for WooCommerce Professional 80K+ installs · 4.6★ 80K+ A89 8 Ajax Search Lite – Live Search & Filter 70K+ installs · 4.8★ 70K+ A90 9 YITH WooCommerce Ajax Product Filter 70K+ installs · 3.5★ 70K+ B80 10 Real-Time Find and Replace 70K+ installs · 4.5★ 70K+ A88

The report is written by a model reading exactly the measurements shown on this page, drawn from Plugin Pulse's own daily crawl. Install counts are wp.org tiers, so tier crossings are the growth signal. See all Search plugins or how this works.