Go Live Update Urls
by Mat Lipe · Search
Also makes 1 other plugin · 100K+ installs across the portfolio →
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Health
A 87/100
no flags
Active installs
90K+
≈92K estimated
Momentum
+76%
downloads vs prior 30d
Biggest opportunity: Swap “database” and “domain” for “live” and “live search”. “database” isn't earning its slot: you're not in the first 24 results for its own search. “live” sits at #6 untagged, close enough for a declared tag to move it up. “domain” isn't earning its slot: it only gets you to #24. “live search” sits at #18 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
87 health vs 62 average across 980 Search plugins
Install conversion
How it's measured →3.7%
of downloads still active
At least 90K of 2.4M lifetime downloads are still running, above its category: the median Search plugin keeps 0.7%, across 647 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Search plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 4 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Updated 5 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.5★ over 59 reviews, smoothed to 4.32★
5 of 5 tags set · short description in place
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
35
Momentum
Losing ground
-0.5
Velocity
places per keyword, 28d
12%
Breadth
of keywords climbing, 28d
-0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| update urls your tag | #1 | #1 | 0 |
| live update | #1 | #2 | 0 |
| update database urls | #1 | #1 | 0 |
| update | #2 | #3 | up 1 |
| urls your tag | #2 | #2 | down 1 |
| update live url | #1 | #1 | 0 |
| live | #6 | #6 | 0 |
| no update | #3 | #3 | 0 |
| database urls | #3 | #4 | 0 |
| replace urls | #3 | #3 | 0 |
| post urls | #4 | #4 | down 1 |
| database update | #5 | #7 | 0 |
| url | #11 | #9 | 0 |
| custom urls | #7 | #9 | down 1 |
| search and replace your tag | #22 | #17 | down 1 |
| update post | #8 | #8 | up 1 |
| update plugins | #8 | #11 | down 1 |
| domain your tag | #24 | #16 | — |
| post update | #9 | #11 | 0 |
| page update | #9 | #10 | down 1 |
| database your tag | Not in the top 24 | ||
144 searches this plugin appeared in over the last 90 days, 20 listed. 118 left out as unrelated or noise (years, numbers, stray words). 1 of its tags isn't in the top 24 for their own search.
What to do about it
- Swap “database” and “domain” for “live” and “live search”. “database” isn't earning its slot: you're not in the first 24 results for its own search. “live” sits at #6 untagged, close enough for a declared tag to move it up. “domain” isn't earning its slot: it only gets you to #24. “live search” sits at #18 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 66.6K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
4
releases in the last 12 months
5d ago
latest release · v7.1.1 · 27 Oct 2026
97
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “90K+”. Our estimate pins where the real number sits.
Crossed into this band 3 months ago and the previous band took 13 months to cross, so the real count is still just over 90K.
At the current install trend, crossing 100K+ in roughly 121 days.
Install history since 6 Aug 2020
Recent reviews
All reviews on wp.org ↗- ★★★★★ oriander1.5y ago
great plugin if you change your url (e.g., like in my case, when you setup the whole site on a hoster-provided url and then switch to the actual domain name). it workes flawlessly. i used the pro version and i would recommend it to make sure every url in every database file is done.
Read on wp.org ↗ - ★★★★★ thierry262.4y ago
has done a magnificent job with the free version!
Read on wp.org ↗ - ★★★★★ JMFDCV2.7y ago
Great to solution migration issues.
Read on wp.org ↗ - ★★★★★ touchingdoodles2.7y ago
Quick and easy to use
Read on wp.org ↗ - ★★★★★ Behrouz3.1y ago
It saved me a lot of time.
Read on wp.org ↗ - ★★★★★ Jesús Cortés3.7y ago
Siempre había hecho esta operación de forma manual, y el plugin me ha ahorrado mucho tiempo. Hice el cambio de url en una instalación ubicada en una subcarpeta, y tuve que cambiar a mano el nombre de la subcarpeta y el archivo .htaccess. Para una instalación grande me plantearé sin duda adquirir la versión Pro.
Read on wp.org ↗ - ★★★★★ dglite3.9y ago
Perfect, Awesome, Incredible plug – in….
Read on wp.org ↗ - ★★★★★ Georgie3.9y ago
Plugin saved my day 🙂
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 7.0.8 Gracefully handle null $wpdb table properties. Officially support PHP 8.5. Tested to WordPress 7.0. 7.0.8
- — Version 7.0.7 Added a link to documentation in the plugin list. Introduced a get_wpdb method on the Database class. Improved PHPDocs in the Updates class. Updated NodeJS to version 22.21.1. Tested to WordPress 6.9.0. 7.0.7
- — Version 7.0.6 Tested to WordPress 6.8.2. Required PRO version 7.1.0+. 7.0.6
- — Version 7.0.5 Officially added support for PHP 8.4. Improved Skip_Rows unit testing. Tested to WordPress 6.8.1. 7.0.5
- — Version 7.0.4 Improve labels on tools page. Simplified the readme. Tested to WordPress 6.8.0. Required PRO version 7.0.4+. 7.0.4
- — Version 7.0.3 Added original plugin author to the readme. Upgraded PHPStan to version 2. Updated nanoid to latest version to resolve dependency vulnerability. Tested to WordPress 6.7.2. 7.0.3
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (7.1.1). Sites still on an older version should update.
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 14 languages, 7 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 26 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 3 questions in the FAQ.
- ✓ FAQ asks real questions 3 of 3 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WP-CLI, Multisite.
- ✓ Headings and lists 9 headings and 4 lists.
- ✓ Enough to quote 2,170 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "search and replace", "update urls" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-08-08 80K+ → 90K+ up after 383 days in tier
- 2025-07-21 90K+ → 80K+ down after 1 days in tier
- 2025-07-20 80K+ → 90K+ up after 10 days in tier
- 2025-07-10 90K+ → 80K+ down after 1 days in tier
- 2025-07-09 80K+ → 90K+ up after 4 days in tier
- 2025-07-05 90K+ → 80K+ down after 2 days in tier
- 2025-07-03 80K+ → 90K+ up after 3 days in tier
- 2025-06-30 90K+ → 80K+ down after 136 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
CM Search And Replace – Optimize content edits with a powerful search and replace tool 2K+ installs · 4.1★ · 2 shared tags A -
Better Search Replace 1M+ installs · 4.3★ · 1 shared tag A -
WP-Sweep 100K+ installs · 4.6★ · 1 shared tag A -
Search Regex 100K+ installs · 4.6★ · 1 shared tag A -
Advanced Database Cleaner – Optimize & Clean Database to Speed Up Site Performance 100K+ installs · 4.9★ · 1 shared tag A -
BackUpWordPress 80K+ installs · 4.7★ · 1 shared tag C
Embed this report card
Drop a live Pulse card for Go Live Update Urls into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/go-live-update-urls" width="480" height="300" style="border:0" loading="lazy" title="Go Live Update Urls — Plugin Pulse"></iframe> Go Live Update Urls: 90K+ active installs, 4.5★ (59 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/go-live-update-urls
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