ActiveDEMAND

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

Share of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

Modeled within the band wp.org reports; tightens as we track daily.

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.

Reviewers say the shortcode setup is easy and the forms tie straight into ActiveDEMAND's lead database, with support singled out as quick and helpful, and one asking for a way to skip the default form styles.

1. ★★★★★ fitgear

   10.6y ago

   Active Demand plugin works great. Easy to insert short codes and tracks prospects really great. Support is very good too. Quick response time and very helpful.

   Read on wp.org ↗
2. ★★★★★ bayonmsp

   10.6y ago

   I spent months researching providers and only one fit all of our requirements, ActiveDemand. We signed up and found the system to be pleasantly usable compared to the alternatives. On top of that, every time I have reached out with a question, they have been incredibly responsive and informative. I can’t say enough good things about the software, but the service is what really makes their company world-class. Thanks ActiveDemand!

   Read on wp.org ↗
3. ★★★★★ plbeatty

   10.8y ago

   This give full control over the form styling and is very easy to use as a short code! Integration was painless!

   Read on wp.org ↗
4. ★★★★★ McCoy-6020

   10.9y ago

   I love how easy this was. Implementation was simple. The short code makes adding forms unbelievably easy.

   Read on wp.org ↗
5. ★★★★★ hayden69

   11.0y ago

   I’d been using ActiveDEMAND before the WordPress plugin became available and it’s a great marketing automation platform. The integration into WordPress was “okay”. It worked and was manageable. However, with the ActiveDEMAND WordPress plugin it is simply awesome. Really easy to use. I can drop in forms easily with a shortcode and everything automatically ties into my ActiveDEMAND lead database as well as all my dashboard reporting.

   Read on wp.org ↗
6. ★★★★★ tonykwon

   11.3y ago

   Just wish there was an option to not enqueue default form styles.

   Read on wp.org ↗

4 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.

1. Medium · 5.3 ActiveDEMAND <= 0.2.46 - Missing Authorization ↗
   2025-04-16 CVE-2025-39513 Missing Authorization Affects <= 0.2.46 Patched in 0.2.47
2. Medium · 4.3 ActiveDEMAND <= 0.2.43 - Cross-Site Request Forgery ↗
   2024-05-30 CVE-2024-35638 Cross-Site Request Forgery (CSRF) Affects <= 0.2.43 Patched in 0.2.44
3. Critical · 10.0 ActiveDEMAND <= 0.2.41 - Unauthenticated Arbitrary File Upload ↗
   2024-04-22 CVE-2024-32809 Unrestricted Upload of File with Dangerous Type Affects <= 0.2.41 Patched in 0.2.42
4. Critical · 9.8 ActiveDEMAND <= 0.2.27 - Missing Authorization Checks ↗
   2022-08-02 CVE-2022-36296 Missing Authorization Affects <= 0.2.27 Patched in 0.2.28

Automated install-time checks, tested on PHP 8.1.12 · WP 6.9

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

No tier crossings observed yet.

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

• Popup Builder – Create highly converting, mobile friendly marketing popups. 200K+ installs · 4.7★ · 1 shared tag A
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• Visual Composer Website Builder 40K+ installs · 4.5★ · 1 shared tag A
• WP Popups – WordPress Popup builder 30K+ installs · 4.8★ · 1 shared tag A
• Master Addons for Elementor – Elementor Addons, Widgets, Mega Menu Builder, Popup Builder, Widget Builder & Template Kits 30K+ installs · 4.5★ · 1 shared tag A

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ActiveDEMAND: 1K+ active installs, 5.0★ (6 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/activedemand