Adapter Gravity Add-On
by Ryan Kienstra · Email & Marketing
Easy email opt-ins with Gravity Forms. Display them at the end of every post.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 76/100
Few reviews
Active installs
10+
≈15 estimated
Momentum
+5%
downloads vs prior 30d
Biggest opportunity: Add “adapter” to your wp.org tags. You rank #15 for it without listing it, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 3 listed it's a slot worth spending.
76 health vs 66 average across 2,122 Email & Marketing plugins
Install conversion
How it's measured →0.2%
of downloads still active
At least 10 of 6.2K lifetime downloads are still running, below its category: the median Email & Marketing plugin keeps 0.9%, across 1,296 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Recent review vibe
read from the latest 1 reviews to 2015-03-03The single review here is glowing, calling it simple but useful, saving CSS work, and working fine with current Gravity Forms and WordPress versions.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Rating quality
Updated 228 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.9.11, the current branch or newer
5.0★ over 1 review, smoothed to 4.12★ and held back under 25 reviews
3 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| adapter | #15 | #23 | down 2 |
| email your tag | Not in the top 24 | ||
| forms your tag | Not in the top 24 | ||
| gravity your tag | Not in the top 24 | ||
1 search this plugin appeared in over the last 90 days. 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Add “adapter” to your wp.org tags. You rank #15 for it without listing it, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 3 listed it's a slot worth spending.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 225 · peaks are release surges
Directory rank
Ranked about #30,100 to #45,000, alongside the other plugins at 10+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
8mo ago
latest release · v2.0.1 · 18 Mar 2026
4
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10+”. Our estimate pins where the real number sits.
Crossed into this band 4.1 years ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 28 Sep 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ dengelmad11.7y ago
I can’t believe no one reviewed this plugin before! Using it with the last version of both GF and WP and it works perfectly. A big thank you to the developer. This is a very simple yet insanely useful plugin and will save you time messing around with CSS. A perfect add-on to the amazing gravity forms. Placeholder in label field and horizontal options are GREAT. Cheers, Deb
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.5.2
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
3 of 8 pass · checked 1 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Easy email opt-ins with Gravity Forms. Display them at the end of every post."
- ! Has a FAQ Only 1 question in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 1 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Gravity Forms.
- ! Headings and lists 0 headings and 1 list; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 88 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text All 3 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2022-10-04 40+ → 10+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
SendWP 10K+ installs · 4.0★ · 2 shared tags B -
E2Pdf – Export Pdf Tool for WordPress 10K+ installs · 4.6★ · 2 shared tags A - G Gravity Forms CSS Ready Class Selector 4K+ installs · 4.3★ · 2 shared tags D
-
Gravity Forms Constant Contact 3K+ installs · 3.9★ · 2 shared tags D -
G-Forms hCaptcha 3K+ installs · 4.1★ · 2 shared tags D -
Gravity Slider Fields 2K+ installs · 4.3★ · 2 shared tags C
Embed this report card
Drop a live Pulse card for Adapter Gravity Add-On into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/adapter-gravity-add-on" width="480" height="300" style="border:0" loading="lazy" title="Adapter Gravity Add-On — Plugin Pulse"></iframe> Adapter Gravity Add-On: 10+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/adapter-gravity-add-on
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