Add to Calendar Button
by Add to Calendar · Booking & Events
Create beautiful buttons, where people can add events to their calendars. Highly customizable. As shortcode or via a convenient block.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 89/100
no flags
Active installs
3K+
≈3.9K estimated
Momentum
+60%
downloads vs prior 30d
Biggest opportunity: Swap “event”, “widget” and “button” for “content calendar”, “calendar widget” and “convenient”. “event” isn't earning its slot: you're not in the first 24 results for its own search. “content calendar” sits at #8 untagged, close enough for a declared tag to move it up. “widget” isn't earning its slot: you're not in the first 24 results for its own search. “calendar widget” sits at #9 untagged, close enough for a declared tag to move it up. “button” isn't earning its slot: it only gets you to #16. “convenient” sits at #9 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
89 health vs 69 average across 1,838 Booking & Events plugins
Install conversion
How it's measured →2.6%
of downloads still active
At least 3K of 116.3K lifetime downloads are still running, above its category: the median Booking & Events plugin keeps 0.8%, across 940 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Booking & Events plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 16 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Recent review vibe
read from the latest 11 reviews to 2025-11-26Reviewers keep calling it simple to set up and easy to customize, with the block, shortcode and HTML options, the accessibility work and the quick support fix all getting specific praise.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 31 days ago
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 11 reviews, smoothed to 4.26★ and held back under 25 reviews
5 of 5 tags set · short description in place
1 of 1 support threads resolved in the last 2 months
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
41
Momentum
Losing ground
-0.1
Velocity
places per keyword, 28d
24%
Breadth
of keywords climbing, 28d
-0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| calender | #1 | #1 | up 1 |
| add to calendar button | #2 | #4 | 0 |
| calendar button | #2 | #4 | — |
| add to calendar | #2 | #4 | 0 |
| add buttons | #2 | #4 | 0 |
| calendar your tag | #9 | #18 | up 2 |
| convenient | #9 | #14 | down 3 |
| content calendar | #8 | #16 | up 1 |
| calendar widget | #9 | #15 | 0 |
| button your tag | #16 | #17 | up 3 |
| simple calendar | #9 | #14 | up 1 |
| rsvp your tag | #15 | #15 | down 1 |
| google calendar | #12 | #17 | up 2 |
| website calendar | #7 | #12 | up 2 |
| ics | #12 | #13 | down 1 |
| button shortcode | #8 | #11 | up 1 |
| wordpress calendar | #8 | #16 | up 2 |
| add widget | #9 | #18 | down 2 |
| where | #23 | #21 | — |
| wp calendar | #9 | #20 | up 1 |
| event your tag | Not in the top 24 | ||
| widget your tag | Not in the top 24 | ||
141 searches this plugin appeared in over the last 90 days, 20 listed. 110 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “event”, “widget” and “button” for “content calendar”, “calendar widget” and “convenient”. “event” isn't earning its slot: you're not in the first 24 results for its own search. “content calendar” sits at #8 untagged, close enough for a declared tag to move it up. “widget” isn't earning its slot: you're not in the first 24 results for its own search. “calendar widget” sits at #9 untagged, close enough for a declared tag to move it up. “button” isn't earning its slot: it only gets you to #16. “convenient” sits at #9 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “button”. #16 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
- One page off on “rsvp”. #15 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 17 Jan 2023 · 1,384 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 9.2K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
16
releases in the last 12 months
1mo ago
latest release · v3.1.0 · 30 Sep 2026
82
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “3K+”. Our estimate pins where the real number sits.
Crossed into this band 23 months ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.
Install history since 16 Jan 2023
Recent reviews
All reviews on wp.org ↗- ★★★★★ elliottbenzle11mo ago
This allowed easily putting an ‘Add to Calendar’ button for simple events. The other plugins we tried did not work or were full event solutions. Recommend the paid version if you want customization, but even the free version allowed us to modify things with code. Also had good documentation. Big shout out to the developers for this one. Great job.
Read on wp.org ↗ - ★★★★★ aaylasecura1.9y ago
What the title says: it’s super customizable and it just looks stunning no matter what options! I also love the fact that you can insert it with a block, a shortcode or plain HTML!
Read on wp.org ↗ - ★★★★★ PluginRx3.1y ago
Great little plugin! I was surprised to see that it is accessible, which is required in my line of work. Kudos! Lots of options to customize descriptions, etc. Also having a demo to generate code is very helpful for my colleagues that are not familiar with code. It is a well thought out and put together plugin. Furthermore, I had an issue with the shortcode not working at first, so I submitted a support message, and it was fixed with a new update pushed out promptly within a couple hours. Fantastic support! 🙂
Read on wp.org ↗ - ★★★★★ Tobias Schmitz3.5y ago
Super simple and flexible. Awesome! Well done 😉
Read on wp.org ↗ - ★★★★★ Turcu Ciprian3.7y ago
i didn’t know this also comes as a WordPress plugin. Already?! That’s awesome!! Yaaay! Awesome plugin!
Read on wp.org ↗ - ★★★★★ shormilaahmed233.7y ago
By providing buttons to add events to a calendar, you may improve any event with this plugin.
Read on wp.org ↗ - ★★★★★ Anonymous User3.7y ago
Sharing an event has never felt simpler. The customization options are even more powerful than the default, which is already strong.
Read on wp.org ↗ - ★★★★★ afrahim20013.7y ago
Connecting to a user’s calendar was previously difficult and costly. It can now be done effortlessly.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 2.10 Better responsive versions on very small screens for modals and date buttons 2.10
- — Version 2.9 Hebrew localization added 2.9
- — Version 2.8 ⚠️ Attention: Date buttons now show the next possible date in multi-date and recurrence cases. Full recurrence UNTIL support. Mitigating edge cases where ics files with unsupported time zones loaded into Google calendar. 2.8
- — Version 2.7 Hungarian localization added No more X-cursor to close lists and modals For oneOption cases, no longer show the calendar icon on the main button Subtle style updates Force specific option on iOS (via optionsIOS) and Andr 2.7
- — Version 2.6 Supporting new “simple” style Better ics generation 2.6
- — Version 2.5 Ukranian localization added Even better time zone management 2.5
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (3.1.0). Sites still on an older version should update.
- Patched Medium · 6.4 Add to Calendar Button <= 1.5.0 - Authenticated (Contributor+) Stored Cross-Site Scripting via Shortcode ↗2023-10-10 CVE-2023-46613 Improper Neutralization of Input During Web Page Generation Affects <= 1.5.0 Patched in 1.5.1
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 5 languages, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Create beautiful buttons, where people can add events to their calendars. Highly customizable. As shortcode..."
- ✓ Has a FAQ 6 questions in the FAQ.
- ✓ FAQ asks real questions 6 of 6 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Gutenberg.
- ✓ Headings and lists 8 headings and 3 lists.
- ✓ Enough to quote 2,950 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "widget" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-12-11 2K+ → 3K+ up after 2 days in tier
- 2024-12-09 3K+ → 2K+ down after 99 days in tier
- 2024-09-01 2K+ → 3K+ up after 3 days in tier
- 2024-08-29 3K+ → 2K+ down after 2 days in tier
- 2024-08-27 2K+ → 3K+ up after 215 days in tier
- 2024-01-25 1K+ → 2K+ up after 179 days in tier
- 2023-07-30 900+ → 1K+ up after 2 days in tier
- 2023-07-28 1K+ → 900+ down after 1 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
The Events Calendar 600K+ installs · 4.2★ · 2 shared tags A -
Timetable and Event Schedule by MotoPress 30K+ installs · 4.3★ · 2 shared tags A -
WP Event Manager – Events Calendar, Registrations, Sell Tickets with WooCommerce 20K+ installs · 4.0★ · 2 shared tags B -
The Events Calendar Shortcode & Block 10K+ installs · 4.6★ · 2 shared tags A -
Events Shortcodes For The Events Calendar 10K+ installs · 4.8★ · 2 shared tags A -
Events Calendar by FooEvents 4K+ installs · 3.8★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Add to Calendar Button into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/add-to-calendar-button" width="480" height="300" style="border:0" loading="lazy" title="Add to Calendar Button — Plugin Pulse"></iframe> Add to Calendar Button: 3K+ active installs, 5.0★ (11 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/add-to-calendar-button
Spotted a number that looks wrong? Report a data issue and we'll check it against the source.