Add Watermarks
by Michael Zangl · Media
Also makes 1 other plugin · 2K+ installs across the portfolio →
Adds watermarks to selected images without changing the original image.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
D 40/100
Stale · Likely abandoned
Active installs
30+
≈40 estimated
Momentum
+24%
downloads vs prior 30d
Biggest opportunity: “htaccess”, “media” and “watermark” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
40 health vs 62 average across 3,291 Media plugins
Install conversion
How it's measured →0.2%
of downloads still active
At least 30 of 12.2K lifetime downloads are still running, below its category: the median Media plugin keeps 0.8%, across 2,322 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Media plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
High removal-risk signals
75/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 8+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 4.9.35, well behind 6.8.
- Reviews souring. Recent reviews read meaningfully worse than older ones, an early sign of decline.
Details
Recent review vibe
read from the latest 12 reviews to 2018-10-22Older reviewers called it easy and useful, but the newest ones say it breaks image libraries and leaves 404s behind even after removal, with one site taken down by its host until the plugin's cache was deleted by hand.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Most to gain: Update recency
Updated 2929 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 4.9.35; the current branch is 6.8
3.1★ over 15 reviews, smoothed to 3.87★ and held back under 25 reviews
3 of 5 tags set · short description in place
To rank higher: Last updated 2929 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| htaccess your tag | Not in the top 24 | ||
| media your tag | Not in the top 24 | ||
| watermark your tag | Not in the top 24 | ||
0 searches this plugin appeared in over the last 90 days. 3 of its tags aren't in the top 24 for their own search.
What to do about it
- “htaccess”, “media” and “watermark” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 964 · peaks are release surges
Directory rank
Ranked about #23,100 to #25,000, alongside the other plugins at 30+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Rating trend
Star average over time · dips mark rough releases
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
8.0y ago
latest release · v2.0.2 · 26 Oct 2018
6
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “30+”. Our estimate pins where the real number sits.
Crossed into this band 7 days ago and a band this size takes about a year or more to cross, so the real count is still just under 40.
Install history since 2 Apr 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ Eli8.0y ago
It broke all images in our site, I’m so glad we have Updraft Plus backing up our site 24/7 every hour, otherwise I would have gotten into a total disaster. DO NOT INSTALL THIS until the author fixes it.
Read on wp.org ↗ - ★★★★★ bmus19678.1y ago
Nach der Installation und Aktivierung des Plugins kann bei meinem Theme Impreza keine Auswahl der Optionen mehr getroffen werden. Erst nach Deaktivierung funktioniert es wieder. Leider sind aber nach Deaktivierung des Plugins keine Bilder in den Beiträgen mehr sichtbar. Erst nach Aktivierung sind diese wieder zu sehen, dann funktioniert aber die Auswahlmöglichkeit bei Impreza nicht mehr. Sämtliche meiner Versuche dieses Plugin ordentlich zu löschen scheitern, da anschließend alle Beitragsbilder nicht mehr ersichtlich sind. Niemand kann bisher den Fehler finden, bzw. es so deaktivieren oder löschen, das anschließend wieder alles funktioniert. Schade, hatte sich sehr vielversprechend angehört.
Read on wp.org ↗ - ★★★★★ taarna238.1y ago
I deactivated and removed the plugin. The watermarks persisted. I added it back and disabled all the watermarks. Removed again. Uploaded the images I needed in my site, deciding to forgo watermarks entirely. It all broke. My entire image library was a minefield of server and 404 errors that my webhost temporarily disabled my site. I had to manually delete this plugn’s cache from my files before anything would work correctly. Ugh. Just ugh. Half star, if I could.
Read on wp.org ↗ - ★★★★★ ste708.1y ago
Sorry to give you 1 star but the plugin brake completely the image directory of wpcasa plugin. Two days to understand the problem, .htaccess inside uploads (two different .htaccess) and reconfigure everything. Do not install it
Read on wp.org ↗ - ★★★★★ lordflex8.1y ago
blink image in all website, delete plugin…. and same!!! help!!!! erase this plugin nowwww
Read on wp.org ↗ - ★★★★★ Santhosh Kumar10.3y ago
Plugin looks great and Easy to Work. But some images are failed to load in Admin and Front view. I am using PHP version 5.5.30 only. Any solution for make it work ?
Read on wp.org ↗ - ★★★★★ Joona Nuutinen10.4y ago
After installing, new images were automatically watermarked. Adding or removing watermarks (to all images at once) was easy. Straightforward configuration. Thumbs up!
Read on wp.org ↗ - ★★★★★ inobson10.6y ago
This is the best watermark plugin, he need to fix some things, but it is really nice.
Read on wp.org ↗
Languages
via translate.wordpress.orgTranslated into 132 languages, 1 at 90% or more
Plus 108 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
3 of 8 pass · checked 2 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Adds watermarks to selected images without changing the original image."
- ✓ Has a FAQ 3 questions in the FAQ.
- ✓ FAQ asks real questions 3 of 3 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 0 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 731 characters of description; under 1,000 there is little to quote.
- ! Tags match the text Only 1 of 3 tags appear in the text ("htaccess", "media" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-26 40+ → 30+ down after 5 days in tier
- 2026-10-21 30+ → 40+ up after 9 days in tier
- 2026-10-12 40+ → 30+ down after 566 days in tier
- 2025-03-25 50+ → 40+ down after 39 days in tier
- 2025-02-14 40+ → 50+ up after 59 days in tier
- 2024-12-17 50+ → 40+ down after 17 days in tier
- 2024-11-30 60+ → 50+ down after 301 days in tier
- 2024-02-03 70+ → 60+ down after 8 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Easy Watermark 30K+ installs · 3.8★ · 2 shared tags C -
Redirection 2M+ installs · 4.4★ · 1 shared tag A -
Safe SVG 1M+ installs · 4.7★ · 1 shared tag A -
FileBird – WordPress Media Library Folders & File Manager 200K+ installs · 4.7★ · 1 shared tag A -
Media Cleaner: Delete Unused Images & Clean Your Media Library 90K+ installs · 4.6★ · 1 shared tag A -
Media Library Assistant 70K+ installs · 4.8★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Add Watermarks into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/add-watermark" width="480" height="300" style="border:0" loading="lazy" title="Add Watermarks — Plugin Pulse"></iframe> Add Watermarks: 30+ active installs, 3.1★ (15 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/add-watermark
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