AMP
by Weston Ruter · Performance
Also makes 29 other plugins · 337K+ installs across the portfolio →
An easier path to great Page Experience for everyone. Powered by AMP.
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Health
C 57/100
Stale
Active installs
300K+
≈390K estimated
Momentum
-5%
downloads vs prior 30d
Biggest opportunity: “mobile”, “optimization” and “page experience” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
57 health vs 69 average across 1,808 Performance plugins
Install conversion
How it's measured →1.8%
of downloads still active
At least 300K of 16.7M lifetime downloads are still running, above its category: the median Performance plugin keeps 1.4%, across 1,103 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Performance plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Update recency
Updated 570 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.12, the current branch or newer
3.8★ over 367 reviews, smoothed to 3.84★
5 of 5 tags set · short description in place
1 of 1 support threads resolved in the last 2 months
To rank higher: Last updated 570 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
34
Momentum
Losing ground
-0.1
Velocity
places per keyword, 26d
7%
Breadth
of keywords climbing, 26d
-0.2
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| amp your tag | #5 | #7 | down 1 |
| amp plugin | #7 | #8 | 0 |
| amp for wp | #9 | #12 | 0 |
| mobile your tag | Not in the top 24 | ||
| optimization your tag | Not in the top 24 | ||
| page experience your tag | Not in the top 24 | ||
| performance your tag | Not in the top 24 | ||
16 searches this plugin appeared in over the last 90 days, 3 listed. 13 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- “mobile”, “optimization” and “page experience” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 391.7K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.6y ago
latest release · v2.5.5 · 10 Apr 2025
74
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 92% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “300K+”. Our estimate pins where the real number sits.
Crossed into this band 27 days ago and the previous band took 15 months to cross, so the real count is still just under 400K.
Install history since 1 Oct 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ brettf19921.2y ago
Caused Critical Errors, when removed the plugin set itself to troubleshoot mode, and then deleted, now leaving all my plugins in troubleshooting mode
Read on wp.org ↗ - ★★★★★ Li-An1.7y ago
I tried it when AMP was a “must have” but it’s just adding problems to your site. All the work you make on your site to give a good experience for your users is broken by AMP rendering. SEO is worst and the product helps only Google to make money on your work. Don’t install it, choose a light theme and put your effort on the theme.
Read on wp.org ↗ - ★★★★★ koskar221.7y ago
And good support also
Read on wp.org ↗ - ★★★★★ sahilwebservices2.4y ago
Needs improvemens.
Read on wp.org ↗ - ★★★★★ ohantekten2.6y ago
Despite having so many developers, this plugin is incredibly unsuccessful. It is quite poor compared to its competitors. It doesn’t even work with the most popular themes and plugins, constantly having compatibility issues. It’s nowhere near usable at the moment.
Read on wp.org ↗ - ★★★★★ mariaax2.7y ago
Haciendo comprobaciones me he dado cuenta que el fallo lo da este pluging y se ha solucionado desistelandolo pero ahora tengo la web sin amp porque no hay muchas opciones en pluging AMP y la velocidad de mi web a caido. 🙁 This topic was modified 2 years, 4 months ago by mariaax.
Read on wp.org ↗ - ★★★★★ Serhii Kudelia2.8y ago
the path for the file – ‘/wp-content/plugins/amp/src/MobileRedirection.php’the line of code – 588 which contains $rel = [];and instead it can be $rel = [‘amphtml’]; for displaying not empty rel attribute
Read on wp.org ↗ - ★★★★★ Seremailragno.com2.8y ago
Il plugin non fa funzionare bene il sito, l’ho dovuto cancellare. This topic was modified 2 years, 5 months ago by Seremailragno.com.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.6.2
Languages
via translate.wordpress.orgTranslated into 49 languages, 13 at 90% or more
Plus 25 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 27 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for One audience phrase ("if you need"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions Yoast.
- ✓ Headings and lists 5 headings and 2 lists.
- ✓ Enough to quote 8,191 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "performance" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-05 400K+ → 300K+ down after 447 days in tier
- 2025-07-15 500K+ → 400K+ down after 424 days in tier
- 2024-05-17 400K+ → 500K+ up after 519 days in tier
- 2022-12-15 500K+ → 400K+ down after 958 days in tier
- 2020-05-01 400K+ → 500K+ up after 335 days in tier
- 2019-06-01 300K+ → 400K+ up after 327 days in tier
- 2018-07-09 200K+ → 300K+ up after 406 days in tier
- 2017-05-29 100K+ → 200K+ up after 197 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Specific Content For Mobile – Customize the mobile version without redirections 4K+ installs · 4.6★ · 3 shared tags A -
Performance Lab 100K+ installs · 4.2★ · 2 shared tags A -
AMP for WP – Accelerated Mobile Pages 70K+ installs · 4.3★ · 2 shared tags A -
Optimization Detective 60K+ installs · 4.0★ · 2 shared tags B -
Image Prioritizer 40K+ installs · 4.0★ · 2 shared tags B -
WP Meteor Website Speed Optimization Addon 20K+ installs · 4.6★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for AMP into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/amp" width="480" height="300" style="border:0" loading="lazy" title="AMP — Plugin Pulse"></iframe> AMP: 300K+ active installs, 3.8★ (367 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/amp
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