Animation Builder – An interface for adding scroll-triggered animations
by Toast Plugins · Uncategorized
Also makes 4 other plugins · 5.3K+ installs across the portfolio →
Complex scroll-triggered animations. No coding required.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
Not scored
no reviews to score from
Active installs
1K+
≈1.1K estimated
Momentum
+33%
downloads vs prior 30d
Biggest opportunity: Add “css animation”, “interface” and “page animation” to your wp.org tags. You rank #5, #6 and #8 for them without listing them, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 4 listed these are the slots worth spending.
Not scored yet. Nobody has reviewed this plugin, so a grade would come from directory averages rather than from anything measured here.
Install conversion
How it's measured →26%
of downloads still active
At least 1K of 3.9K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,766 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 6 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 47 days ago
Tested up to WordPress 7.1.4, the current branch or newer
No reviews yet, so wp.org scores it as a middling unrated listing
4 of 5 tags set · short description in place
To rank higher: No reviews yet. wp.org scores an unrated plugin as middling on rating, so the first good reviews lift it.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
37
Momentum
Losing ground
-0.6
Velocity
places per keyword, 28d
18%
Breadth
of keywords climbing, 28d
+0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| animation builder | #3 | #20 | 0 |
| interface | #6 | #23 | up 3 |
| animation your tag | #7 | #22 | 0 |
| css animation | #5 | #22 | 0 |
| scroll triggered box | #3 | #19 | 0 |
| website animation | #4 | #21 | 0 |
| scroll animation | #8 | #22 | down 1 |
| page animation | #8 | #22 | down 1 |
| animations | #16 | #24 | down 5 |
| page builder animation | #6 | #23 | up 1 |
| animation plugin | #6 | #21 | 0 |
| animate your tag | #18 | #22 | down 1 |
| transitions your tag | #19 | #24 | down 4 |
| on scroll animation | #7 | #22 | up 1 |
| animation page | #7 | #21 | 0 |
| transition your tag | #21 | #23 | down 5 |
| animation effects | #13 | #24 | down 1 |
| heart | #14 | #23 | down 2 |
| simple animations | #10 | #23 | 0 |
| stage | #17 | #24 | down 2 |
38 searches this plugin appeared in over the last 90 days, 20 listed. 13 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Add “css animation”, “interface” and “page animation” to your wp.org tags. You rank #5, #6 and #8 for them without listing them, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 4 listed these are the slots worth spending.
- Slipping on “transition”. Down 5 places since 2026-10-04, now #21. Check what shipped around then, and what moved above you.
Daily downloads
Since 28 Nov 2025 · 338 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 659 · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
6
releases in the last 12 months
9mo ago
latest release · v5.1.2 · 20 Jan 2026
6
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “1K+”. Our estimate pins where the real number sits.
Crossed into this band 23 days ago and a band this size takes about a year or more to cross, so the real count is still just over 1K.
At the current install trend, crossing 2K+ in roughly 844 days.
Install history since 27 Nov 2025
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
3 of 8 pass · checked 25 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ Only 1 question in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 1 FAQ entries are headings, not questions ("undefined").
- ✓ Names who it is for Names its audience or use cases ("ideal for", "perfect for", "great for").
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 4 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 2,533 characters of description.
- ✓ Tags match the text 3 of 4 tags appear in the text; "animate" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-08 900+ → 1K+ up after 1 days in tier
- 2026-10-07 1K+ → 900+ down after 5 days in tier
- 2026-10-02 900+ → 1K+ up after 65 days in tier
- 2026-07-29 800+ → 900+ up after 2 days in tier
- 2026-07-27 900+ → 800+ down after 1 days in tier
- 2026-07-26 800+ → 900+ up after 5 days in tier
- 2026-07-21 900+ → 800+ down after 1 days in tier
- 2026-07-20 800+ → 900+ up after 6 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Blocks Animation: CSS Animations for Gutenberg Blocks 90K+ installs · 4.6★ · 2 shared tags A -
Animations for Blocks 10K+ installs · 4.5★ · 2 shared tags A -
Animate on Scroll 4K+ installs · 4.0★ · 2 shared tags D -
Animator – Scroll Triggered Animations 1K+ installs · 4.2★ · 2 shared tags B -
Easy Textillate 1K+ installs · 4.4★ · 2 shared tags C -
Animation Block 100+ installs · 4.1★ · 2 shared tags D
Embed this report card
Drop a live Pulse card for Animation Builder – An interface for adding scroll-triggered animations into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/animation-builder" width="480" height="300" style="border:0" loading="lazy" title="Animation Builder – An interface for adding scroll-triggered animations — Plugin Pulse"></iframe> Animation Builder – An interface for adding scroll-triggered animations: 1K+ active installs, no reviews yet. Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/animation-builder
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