Another simple image optimizer
by Raffael Jesche · Performance
Automatically optimize uploaded images using the Spatie image-optimizer library and binary files on your host system (e. g. jpegoptim, optipng)
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 57/100
Stale · Few reviews
Active installs
30+
≈32 estimated
Momentum
-12%
downloads vs prior 30d
Biggest opportunity: Swap “compression” for “spatie”. “compression” isn't earning its slot: you're not in the first 24 results for its own search. “spatie” sits at #5 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
57 health vs 69 average across 1,807 Performance plugins
Install conversion
How it's measured →1.4%
of downloads still active
At least 30 of 2.1K lifetime downloads are still running, in line with its category: the median Performance plugin keeps 1.4%, across 1,100 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Performance plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Update recency
Updated 637 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.7.11; the current branch is 6.8
5.0★ over 1 review, smoothed to 4.12★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 637 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
33
Momentum
Mixed: one swing, the rest drifting
0.0
Velocity
places per keyword, 9d
0%
Breadth
of keywords climbing, 9d
+0.5
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| optipng your tag | #6 | #8 | 0 |
| jpegoptim your tag | #6 | #7 | 0 |
| spatie | #5 | #7 | 0 |
| compression your tag | Not in the top 24 | ||
| image your tag | Not in the top 24 | ||
| optimization your tag | Not in the top 24 | ||
4 searches this plugin appeared in over the last 90 days, 3 listed. 1 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “compression” for “spatie”. “compression” isn't earning its slot: you're not in the first 24 results for its own search. “spatie” sits at #5 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 26 Apr 2023 · 1,284 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 122 · peaks are release surges
Directory rank
Ranked about #23,000 to #24,800, alongside the other plugins at 30+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.7y ago
latest release · v0.3.0 · 1 Feb 2025
5
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “30+”. Our estimate pins where the real number sits.
Crossed into this band 3 months ago and a band this size takes about a year or more to cross, so the real count is still just over 30.
At the current install trend, crossing 40+ in roughly 157 days.
Install history since 25 Apr 2023
Recent reviews
All reviews on wp.org ↗- ★★★★★ genesisbits3.1y ago
Fantastic plugin. I was looking to implement spatie/image-optimizer manually on my WordPress theme but decided to do one check for a plugin before proceeding. After having a look through the plugin source code it seems to do exactly what I wanted (in a cleaner fashion too) without all the unnecessary frills and external API calls that so many other plugins seem to use. 10/10
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.7.1
Languages
via translate.wordpress.orgTranslated into 2 languages, 2 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 30 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Automatically optimize uploaded images using the Spatie image-optimizer library and binary files on your ho..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for One audience phrase ("use it"); say who the plugin is for and what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ✓ Headings and lists 3 headings and 5 lists.
- ✓ Enough to quote 2,446 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "compression" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-08-13 20+ → 30+ up after 33 days in tier
- 2026-07-11 30+ → 20+ down after 18 days in tier
- 2026-06-23 20+ → 30+ up after 7 days in tier
- 2026-06-16 30+ → 20+ down after 2 days in tier
- 2026-06-14 20+ → 30+ up after 11 days in tier
- 2026-06-03 30+ → 20+ down after 8 days in tier
- 2026-05-26 20+ → 30+ up after 175 days in tier
- 2025-12-02 10+ → 20+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Image Prioritizer 40K+ installs · 4.0★ · 2 shared tags B -
Cimo – Free Instant Image Optimizer & WebP Converter 10K+ installs · 4.5★ · 2 shared tags A - W WP Resized Image Quality 800+ installs · 4.1★ · 2 shared tags D
-
Image Quality 300+ installs · 3.6★ · 2 shared tags -
AMP 300K+ installs · 3.8★ · 1 shared tag C -
Imsanity 200K+ installs · 4.9★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Another simple image optimizer into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/another-simple-image-optimizer" width="480" height="300" style="border:0" loading="lazy" title="Another simple image optimizer — Plugin Pulse"></iframe> Another simple image optimizer: 30+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/another-simple-image-optimizer
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